#721D7D#721D7D

#721D7D is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.2% C 0.165 H 322.8°. Best body text is #FFFFFF at 9.60:1 contrast (WCAG AA passes).

Color values

HEX#721D7D
RGBrgb(114, 29, 125)
HSLhsl(293, 62%, 30%)
HSVhsv(293, 77%, 49%)
CMYKcmyk(8.8%, 76.8%, 0%, 51%)
CIE-LABlab(29.25, 49.19, -35.59)
CIE-LCHlch(29.25, 60.72, 324.11°)
OKLaboklab(41.17% 0.1312 -0.0994)
OKLCHoklch(41.17% 0.165 322.8)
XYZxyz(11.0801, 5.9375, 19.9605)
Luminance0.0594 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721D7D #287D1D
analogous
#421D7D #721D7D #7D1D58
triadic
#721D7D #7D721D #1D7D72
tetradic
#721D7D #7D421D #287D1D #1D587D
square
#721D7D #7D421D #287D1D #1D587D
split-complementary
#721D7D #587D1D #1D7D42
monochromatic
#17061A #45114B #721D7D #9F29AF #C241D3

Accessibility & contrast

On white

9.60
#721D7D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.19
#721D7D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721D7D
9.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721D7D#FFFFFF#000000##FFFFFF
##721D7D1.009.602.199.60
#FFFFFF9.601.0021.001.00
#0000002.1921.001.0021.00
##FFFFFF9.601.0021.001.00

Color blindness preview

Protanopia (red-blind)
#003F80
Deuteranopia (green-blind)
#2C487B
Tritanopia (blue-blind)
#742F4C
Achromatopsia (no color)
#454545

Design tokens & code

CSS
--color: #721d7d;
/* rgb */ color: rgb(114, 29, 125);
/* oklch */ color: oklch(41.2% 0.165 322.8);
Tailwind
colors: {
  custom: {
    50: '#9e63a3',
    500: '#721d7d',
    950: '#000000',
  },
}
SCSS
$custom: #721d7d;
$custom-light: #9e63a3;
$custom-dark: #000000;
JSON
{
  "hex": "#721d7d",
  "rgb": {
    "r": 114,
    "g": 29,
    "b": 125
  },
  "hsl": {
    "h": 293.125,
    "s": 62.338,
    "l": 30.196
  },
  "oklch": {
    "l": 0.41172,
    "c": 0.16461,
    "h": 322.8
  },
  "luminance": 0.05937
}

Semantic roles & 50–950 ramp

primary
#721D7D
secondary
#52B145
accent
#E54255
background
#FAF6FA
surface
#F3EBF4
border
#CDC6CE
text
#0F060F
muted
#7F7A7F

Preview Lab

Preview with #721D7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721D7D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva