#721D7A#721D7A

#721D7A is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.0% C 0.162 H 324.2°. Best body text is #FFFFFF at 9.67:1 contrast (WCAG AA passes).

Color values

HEX	#721D7A
RGB	rgb(114, 29, 122)
HSL	hsl(295, 62%, 30%)
HSV	hsv(295, 76%, 48%)
CMYK	cmyk(6.6%, 76.2%, 0%, 52.2%)
CIE-LAB	lab(29.06, 48.63, -34.00)
CIE-LCH	lch(29.06, 59.34, 325.04°)
OKLab	oklab(40.97% 0.1314 -0.0948)
OKLCH	oklch(40.97% 0.162 324.2)
XYZ	xyz(10.8914, 5.8620, 18.9664)
Luminance	0.0586 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721D7A #257A1D

analogous

#441D7A #721D7A #7A1D53

triadic

#721D7A #7A721D #1D7A72

tetradic

#721D7A #7A441D #257A1D #1D537A

square

#721D7A #7A441D #257A1D #1D537A

split-complementary

#721D7A #537A1D #1D7A44

monochromatic

#170619 #441149 #721D7A #A029AB #C540D2

Accessibility & contrast

On white

9.67

#721D7A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#721D7A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721D7A

9.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721D7A	#FFFFFF	#000000	##FFFFFF
##721D7A	1.00	9.67	2.17	9.67
#FFFFFF	9.67	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003E7D

Deuteranopia (green-blind)

#2F4878

Tritanopia (blue-blind)

#742E4A

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #721d7a;
/* rgb */ color: rgb(114, 29, 122);
/* oklch */ color: oklch(41.0% 0.162 324.2);

Tailwind

colors: {
  custom: {
    50: '#9e63a1',
    500: '#721d7a',
    950: '#000000',
  },
}

SCSS

$custom: #721d7a;
$custom-light: #9e63a1;
$custom-dark: #000000;

JSON

{
  "hex": "#721d7a",
  "rgb": {
    "r": 114,
    "g": 29,
    "b": 122
  },
  "hsl": {
    "h": 294.839,
    "s": 61.589,
    "l": 29.608
  },
  "oklch": {
    "l": 0.40973,
    "c": 0.16201,
    "h": 324.2
  },
  "luminance": 0.05861
}

Semantic roles & 50–950 ramp

primary

#721D7A

secondary

#4EAE45

accent

#E54351

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060F

muted

#7F7A7E

Preview Lab

Preview with #721D7A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →