#721D64#721D64

#721D64 is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.6% C 0.144 H 335.4°. Best body text is #FFFFFF at 10.12:1 contrast (WCAG AA passes).

Color values

HEX	#721D64
RGB	rgb(114, 29, 100)
HSL	hsl(310, 59%, 28%)
HSV	hsv(310, 75%, 45%)
CMYK	cmyk(0%, 74.6%, 12.3%, 55.3%)
CIE-LAB	lab(27.78, 44.77, -21.93)
CIE-LCH	lch(27.78, 49.85, 333.91°)
OKLab	oklab(39.64% 0.1308 -0.0598)
OKLCH	oklch(39.64% 0.144 335.4)
XYZ	xyz(9.6792, 5.3771, 12.5822)
Luminance	0.0538 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721D64 #1D722B

analogous

#551D72 #721D64 #721D39

triadic

#721D64 #64721D #1D6472

tetradic

#721D64 #72551D #1D722B #1D3972

square

#721D64 #72551D #1D722B #1D3972

split-complementary

#721D64 #39721D #1D7255

monochromatic

#180615 #411139 #721D64 #A3298F #CD3CB5

Accessibility & contrast

On white

10.12

#721D64 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.08

#721D64 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721D64

10.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721D64	#FFFFFF	#000000	##FFFFFF
##721D64	1.00	10.12	2.08	10.12
#FFFFFF	10.12	1.00	21.00	1.00
#000000	2.08	21.00	1.00	21.00
##FFFFFF	10.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D3966

Deuteranopia (green-blind)

#3B4662

Tritanopia (blue-blind)

#78233E

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #721d64;
/* rgb */ color: rgb(114, 29, 100);
/* oklch */ color: oklch(39.6% 0.144 335.4);

Tailwind

colors: {
  custom: {
    50: '#9e6290',
    500: '#721d64',
    950: '#000000',
  },
}

SCSS

$custom: #721d64;
$custom-light: #9e6290;
$custom-dark: #000000;

JSON

{
  "hex": "#721d64",
  "rgb": {
    "r": 114,
    "g": 29,
    "b": 100
  },
  "hsl": {
    "h": 309.882,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.39642,
    "c": 0.14383,
    "h": 335.4
  },
  "luminance": 0.05376
}

Semantic roles & 50–950 ramp

primary

#721D64

secondary

#45A655

accent

#E35F45

background

#FAF6F8

surface

#F3EBF0

border

#CDC6CB

text

#0F050C

muted

#7F7A7D

Preview Lab

Preview with #721D64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →