#721D4E#721D4E
#721D4E is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.6% C 0.129 H 349.4°. Best body text is #FFFFFF at 10.49:1 contrast (WCAG AA passes).
Color values
| HEX | #721D4E |
|---|---|
| RGB | rgb(114, 29, 78) |
| HSL | hsl(325, 59%, 28%) |
| HSV | hsv(325, 75%, 45%) |
| CMYK | cmyk(0%, 74.6%, 31.6%, 55.3%) |
| CIE-LAB | lab(26.76, 41.51, -9.03) |
| CIE-LCH | lch(26.76, 42.49, 347.73°) |
| OKLab | oklab(38.56% 0.1266 -0.0236) |
| OKLCH | oklch(38.56% 0.129 349.4) |
| XYZ | xyz(8.7544, 5.0072, 7.7117) |
| Luminance | 0.0501 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.94
Red Purple
#820747
ΔE00 4.74
Rich Purple
#720058
ΔE00 5.22
Merlot
#730039
ΔE00 5.86
Plum (survey)
#580F41
ΔE00 5.91
Wine (survey)
#80013F
ΔE00 6.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#721D4E #1D7241
analogous
#6B1D72 #721D4E #721D23
triadic
#721D4E #4E721D #1D4E72
tetradic
#721D4E #726B1D #1D7241 #1D2372
square
#721D4E #726B1D #1D7241 #1D2372
split-complementary
#721D4E #23721D #1D726B
monochromatic
#180611 #41112D #721D4E #A3296F #CD3C90
Accessibility & contrast
On white
10.49
#721D4E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#721D4E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #721D4E
10.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##721D4E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##721D4E | 1.00 | 10.49 | 2.00 | 10.49 |
| #FFFFFF | 10.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2A364F
Deuteranopia (green-blind)
#42454C
Tritanopia (blue-blind)
#7B1932
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #721d4e; /* rgb */ color: rgb(114, 29, 78); /* oklch */ color: oklch(38.6% 0.129 349.4);
Tailwind
colors: {
custom: {
50: '#9e617f',
500: '#721d4e',
950: '#000000',
},
}SCSS
$custom: #721d4e; $custom-light: #9e617f; $custom-dark: #000000;
JSON
{
"hex": "#721d4e",
"rgb": {
"r": 114,
"g": 29,
"b": 78
},
"hsl": {
"h": 325.412,
"s": 59.441,
"l": 28.039
},
"oklch": {
"l": 0.38559,
"c": 0.12876,
"h": 349.4
},
"luminance": 0.05006
}Semantic roles & 50–950 ramp
primary
#721D4E
secondary
#45A66E
accent
#E38845
background
#FAF6F7
surface
#F3EBEE
border
#CDC6C9
text
#0F050A
muted
#7F7A7C