#721CB3#721CB3

#721CB3 is a mid, highly saturated violet. Relative luminance 0.077; OKLCH L 45.3% C 0.214 H 304.2°. Best body text is #FFFFFF at 8.29:1 contrast (WCAG AA passes).

Color values

HEX	#721CB3
RGB	rgb(114, 28, 179)
HSL	hsl(274, 73%, 41%)
HSV	hsv(274, 84%, 70%)
CMYK	cmyk(36.3%, 84.4%, 0%, 29.8%)
CIE-LAB	lab(33.27, 60.74, -62.13)
CIE-LCH	lch(33.27, 86.89, 314.35°)
OKLab	oklab(45.28% 0.1205 -0.1773)
OKLCH	oklch(45.28% 0.214 304.2)
XYZ	xyz(15.4895, 7.6626, 43.3021)
Luminance	0.0766 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721CB3 #5DB31C

analogous

#261CB3 #721CB3 #B31CA8

triadic

#721CB3 #B3721C #1CB372

tetradic

#721CB3 #B3261C #5DB31C #1CA8B3

square

#721CB3 #B3261C #5DB31C #1CA8B3

split-complementary

#721CB3 #A8B31C #1CB326

monochromatic

#2F0B49 #50147E #721CB3 #922EDE #AE63E7

Accessibility & contrast

On white

8.29

#721CB3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.53

#721CB3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721CB3

8.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721CB3	#FFFFFF	#000000	##FFFFFF
##721CB3	1.00	8.29	2.53	8.29
#FFFFFF	8.29	1.00	21.00	1.00
#000000	2.53	21.00	1.00	21.00
##FFFFFF	8.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB7

Deuteranopia (green-blind)

#004EB0

Tritanopia (blue-blind)

#65486B

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #721cb3;
/* rgb */ color: rgb(114, 28, 179);
/* oklch */ color: oklch(45.3% 0.214 304.2);

Tailwind

colors: {
  custom: {
    50: '#a166cb',
    500: '#721cb3',
    950: '#000000',
  },
}

SCSS

$custom: #721cb3;
$custom-light: #a166cb;
$custom-dark: #000000;

JSON

{
  "hex": "#721cb3",
  "rgb": {
    "r": 114,
    "g": 28,
    "b": 179
  },
  "hsl": {
    "h": 274.172,
    "s": 72.947,
    "l": 40.588
  },
  "oklch": {
    "l": 0.45279,
    "c": 0.21436,
    "h": 304.2
  },
  "luminance": 0.07663
}

Semantic roles & 50–950 ramp

primary

#721CB3

secondary

#8ECB5F

accent

#F03887

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100613

muted

#7F7A82

Preview Lab

Preview with #721CB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →