#721CA0#721CA0

#721CA0 is a dark, vivid violet. Relative luminance 0.069; OKLCH L 43.7% C 0.197 H 309.8°. Best body text is #FFFFFF at 8.79:1 contrast (WCAG AA passes).

Color values

HEX#721CA0
RGBrgb(114, 28, 160)
HSLhsl(279, 70%, 37%)
HSVhsv(279, 83%, 63%)
CMYKcmyk(28.8%, 82.5%, 0%, 37.3%)
CIE-LABlab(31.68, 56.61, -53.30)
CIE-LCHlch(31.68, 77.76, 316.73°)
OKLaboklab(43.69% 0.126 -0.1514)
OKLCHoklch(43.69% 0.197 309.8)
XYZxyz(13.6986, 6.9463, 33.8700)
Luminance0.0695 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721CA0 #4AA01C
analogous
#301CA0 #721CA0 #A01C8C
triadic
#721CA0 #A0721C #1CA072
tetradic
#721CA0 #A0301C #4AA01C #1C8CA0
square
#721CA0 #A0301C #4AA01C #1C8CA0
split-complementary
#721CA0 #8CA01C #1CA030
monochromatic
#280A38 #4D136C #721CA0 #9725D4 #B055E1

Accessibility & contrast

On white

8.79
#721CA0 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.39
#721CA0 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721CA0
8.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721CA0#FFFFFF#000000##FFFFFF
##721CA01.008.792.398.79
#FFFFFF8.791.0021.001.00
#0000002.3921.001.0021.00
##FFFFFF8.791.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0047A3
Deuteranopia (green-blind)
#004C9D
Tritanopia (blue-blind)
#6B3F5F
Achromatopsia (no color)
#4B4B4B

Design tokens & code

CSS
--color: #721ca0;
/* rgb */ color: rgb(114, 28, 160);
/* oklch */ color: oklch(43.7% 0.197 309.8);
Tailwind
colors: {
  custom: {
    50: '#a064bd',
    500: '#721ca0',
    950: '#000000',
  },
}
SCSS
$custom: #721ca0;
$custom-light: #a064bd;
$custom-dark: #000000;
JSON
{
  "hex": "#721ca0",
  "rgb": {
    "r": 114,
    "g": 28,
    "b": 160
  },
  "hsl": {
    "h": 279.091,
    "s": 70.213,
    "l": 36.863
  },
  "oklch": {
    "l": 0.43687,
    "c": 0.19697,
    "h": 309.8
  },
  "luminance": 0.06946
}

Semantic roles & 50–950 ramp

primary
#721CA0
secondary
#7BC453
accent
#ED3B79
background
#FAF6FB
surface
#F4EBF7
border
#CEC6D0
text
#0F0612
muted
#7F7A81

Preview Lab

Preview with #721CA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721CA0 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva