#721C97#721C97

#721C97 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 43.0% C 0.189 H 312.8°. Best body text is #FFFFFF at 9.02:1 contrast (WCAG AA passes).

Color values

HEX#721C97
RGBrgb(114, 28, 151)
HSLhsl(282, 69%, 35%)
HSVhsv(282, 81%, 59%)
CMYKcmyk(24.5%, 81.5%, 0%, 40.8%)
CIE-LABlab(30.98, 54.72, -48.96)
CIE-LCHlch(30.98, 73.42, 318.18°)
OKLaboklab(42.97% 0.1282 -0.1386)
OKLCHoklch(42.97% 0.189 312.8)
XYZxyz(12.9396, 6.6427, 29.8727)
Luminance0.0664 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721C97 #41971C
analogous
#341C97 #721C97 #971C7F
triadic
#721C97 #97721C #1C9772
tetradic
#721C97 #97341C #41971C #1C7F97
square
#721C97 #97341C #41971C #1C7F97
split-complementary
#721C97 #7F971C #1C9734
monochromatic
#240930 #4B1263 #721C97 #9926CB #B34FDE

Accessibility & contrast

On white

9.02
#721C97 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.33
#721C97 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721C97
9.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721C97#FFFFFF#000000##FFFFFF
##721C971.009.022.339.02
#FFFFFF9.021.0021.001.00
#0000002.3321.001.0021.00
##FFFFFF9.021.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00459A
Deuteranopia (green-blind)
#044B95
Tritanopia (blue-blind)
#6E3B5A
Achromatopsia (no color)
#494949

Design tokens & code

CSS
--color: #721c97;
/* rgb */ color: rgb(114, 28, 151);
/* oklch */ color: oklch(43.0% 0.189 312.8);
Tailwind
colors: {
  custom: {
    50: '#9f64b6',
    500: '#721c97',
    950: '#000000',
  },
}
SCSS
$custom: #721c97;
$custom-light: #9f64b6;
$custom-dark: #000000;
JSON
{
  "hex": "#721c97",
  "rgb": {
    "r": 114,
    "g": 28,
    "b": 151
  },
  "hsl": {
    "h": 281.951,
    "s": 68.715,
    "l": 35.098
  },
  "oklch": {
    "l": 0.42974,
    "c": 0.18881,
    "h": 312.8
  },
  "luminance": 0.06642
}

Semantic roles & 50–950 ramp

primary
#721C97
secondary
#70C14E
accent
#EC3C71
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #721C97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721C97 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva