#721C7D#721C7D

#721C7D is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.1% C 0.166 H 322.9°. Best body text is #FFFFFF at 9.64:1 contrast (WCAG AA passes).

Color values

HEX	#721C7D
RGB	rgb(114, 28, 125)
HSL	hsl(293, 63%, 30%)
HSV	hsv(293, 78%, 49%)
CMYK	cmyk(8.8%, 77.6%, 0%, 51%)
CIE-LAB	lab(29.13, 49.54, -35.79)
CIE-LCH	lch(29.13, 61.12, 324.16°)
OKLab	oklab(41.08% 0.1322 -0.1)
OKLCH	oklch(41.08% 0.166 322.9)
XYZ	xyz(11.0560, 5.8892, 19.9525)
Luminance	0.0589 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721C7D #277D1C

analogous

#421C7D #721C7D #7D1C57

triadic

#721C7D #7D721C #1C7D72

tetradic

#721C7D #7D421C #277D1C #1C577D

square

#721C7D #7D421C #277D1C #1C577D

split-complementary

#721C7D #577D1C #1C7D42

monochromatic

#170619 #44114B #721C7D #A027AF #C33FD4

Accessibility & contrast

On white

9.64

#721C7D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#721C7D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721C7D

9.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721C7D	#FFFFFF	#000000	##FFFFFF
##721C7D	1.00	9.64	2.18	9.64
#FFFFFF	9.64	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003E80

Deuteranopia (green-blind)

#2C487B

Tritanopia (blue-blind)

#742F4B

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #721c7d;
/* rgb */ color: rgb(114, 28, 125);
/* oklch */ color: oklch(41.1% 0.166 322.9);

Tailwind

colors: {
  custom: {
    50: '#9e63a3',
    500: '#721c7d',
    950: '#000000',
  },
}

SCSS

$custom: #721c7d;
$custom-light: #9e63a3;
$custom-dark: #000000;

JSON

{
  "hex": "#721c7d",
  "rgb": {
    "r": 114,
    "g": 28,
    "b": 125
  },
  "hsl": {
    "h": 293.196,
    "s": 63.399,
    "l": 30
  },
  "oklch": {
    "l": 0.41084,
    "c": 0.16572,
    "h": 322.9
  },
  "luminance": 0.05889
}

Semantic roles & 50–950 ramp

primary

#721C7D

secondary

#50B144

accent

#E64154

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #721C7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →