#721BC9#721BC9

#721BC9 is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 47.2% C 0.235 H 298.8°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#721BC9
RGB	rgb(114, 27, 201)
HSL	hsl(270, 76%, 45%)
HSV	hsv(270, 87%, 79%)
CMYK	cmyk(43.3%, 86.6%, 0%, 21.2%)
CIE-LAB	lab(35.16, 65.93, -72.00)
CIE-LCH	lch(35.16, 97.63, 312.48°)
OKLab	oklab(47.18% 0.1133 -0.2062)
OKLCH	oklch(47.18% 0.235 298.8)
XYZ	xyz(17.8713, 8.5780, 55.9612)
Luminance	0.0858 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721BC9 #72C91B

analogous

#1B1BC9 #721BC9 #C91BC9

triadic

#721BC9 #C9721B #1BC972

tetradic

#721BC9 #C91B1B #72C91B #1BC9C9

square

#721BC9 #C91B1B #72C91B #1BC9C9

split-complementary

#721BC9 #C9C91B #1BC91B

monochromatic

#350D5D #531493 #721BC9 #913CE5 #AF72EC

Accessibility & contrast

On white

7.73

#721BC9 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#721BC9 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721BC9

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721BC9	#FFFFFF	#000000	##FFFFFF
##721BC9	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0053CD

Deuteranopia (green-blind)

#0051C6

Tritanopia (blue-blind)

#5C5177

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #721bc9;
/* rgb */ color: rgb(114, 27, 201);
/* oklch */ color: oklch(47.2% 0.235 298.8);

Tailwind

colors: {
  custom: {
    50: '#a367db',
    500: '#721bc9',
    950: '#000000',
  },
}

SCSS

$custom: #721bc9;
$custom-light: #a367db;
$custom-dark: #000000;

JSON

{
  "hex": "#721bc9",
  "rgb": {
    "r": 114,
    "g": 27,
    "b": 201
  },
  "hsl": {
    "h": 270,
    "s": 76.316,
    "l": 44.706
  },
  "oklch": {
    "l": 0.47182,
    "c": 0.23531,
    "h": 298.8
  },
  "luminance": 0.08578
}

Semantic roles & 50–950 ramp

primary

#721BC9

secondary

#A0D36D

accent

#F33594

background

#FAF6FD

surface

#F4EBFB

border

#CEC6D4

text

#100715

muted

#7F7A83

Preview Lab

Preview with #721BC9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →