#721AA1#721AA1

#721AA1 is a dark, vivid violet. Relative luminance 0.069; OKLCH L 43.6% C 0.200 H 309.6°. Best body text is #FFFFFF at 8.83:1 contrast (WCAG AA passes).

Color values

HEX	#721AA1
RGB	rgb(114, 26, 161)
HSL	hsl(279, 72%, 37%)
HSV	hsv(279, 84%, 63%)
CMYK	cmyk(29.2%, 83.9%, 0%, 36.9%)
CIE-LAB	lab(31.55, 57.44, -54.12)
CIE-LCH	lch(31.55, 78.92, 316.71°)
OKLab	oklab(43.62% 0.1272 -0.1538)
OKLCH	oklch(43.62% 0.2 309.6)
XYZ	xyz(13.7405, 6.8897, 34.3173)
Luminance	0.0689 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721AA1 #49A11A

analogous

#2E1AA1 #721AA1 #A11A8D

triadic

#721AA1 #A1721A #1AA172

tetradic

#721AA1 #A12E1A #49A11A #1A8DA1

square

#721AA1 #A12E1A #49A11A #1A8DA1

split-complementary

#721AA1 #8DA11A #1AA12E

monochromatic

#270938 #4D116C #721AA1 #9723D6 #B152E3

Accessibility & contrast

On white

8.83

#721AA1 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.38

#721AA1 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721AA1

8.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721AA1	#FFFFFF	#000000	##FFFFFF
##721AA1	1.00	8.83	2.38	8.83
#FFFFFF	8.83	1.00	21.00	1.00
#000000	2.38	21.00	1.00	21.00
##FFFFFF	8.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0047A5

Deuteranopia (green-blind)

#004B9E

Tritanopia (blue-blind)

#6B3F60

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #721aa1;
/* rgb */ color: rgb(114, 26, 161);
/* oklch */ color: oklch(43.6% 0.200 309.6);

Tailwind

colors: {
  custom: {
    50: '#a064be',
    500: '#721aa1',
    950: '#000000',
  },
}

SCSS

$custom: #721aa1;
$custom-light: #a064be;
$custom-dark: #000000;

JSON

{
  "hex": "#721aa1",
  "rgb": {
    "r": 114,
    "g": 26,
    "b": 161
  },
  "hsl": {
    "h": 279.111,
    "s": 72.193,
    "l": 36.667
  },
  "oklch": {
    "l": 0.43622,
    "c": 0.19955,
    "h": 309.6
  },
  "luminance": 0.06889
}

Semantic roles & 50–950 ramp

primary

#721AA1

secondary

#7AC651

accent

#EF3978

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #721AA1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →