#721990#721990

#721990 is a dark, vivid purple. Relative luminance 0.063; OKLCH L 42.2% C 0.185 H 315.4°. Best body text is #FFFFFF at 9.30:1 contrast (WCAG AA passes).

Color values

HEX#721990
RGBrgb(114, 25, 144)
HSLhsl(285, 70%, 33%)
HSVhsv(285, 83%, 56%)
CMYKcmyk(20.8%, 82.6%, 0%, 43.5%)
CIE-LABlab(30.12, 54.23, -46.04)
CIE-LCHlch(30.12, 71.14, 319.67°)
OKLaboklab(42.21% 0.132 -0.13)
OKLCHoklch(42.21% 0.185 315.4)
XYZxyz(12.3203, 6.2868, 26.9446)
Luminance0.0629 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721990 #379019
analogous
#361990 #721990 #901972
triadic
#721990 #907219 #199072
tetradic
#721990 #903619 #379019 #197290
square
#721990 #903619 #379019 #197290
split-complementary
#721990 #729019 #199036
monochromatic
#1F0728 #49105C #721990 #9B22C4 #B845DF

Accessibility & contrast

On white

9.30
#721990 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.26
#721990 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721990
9.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721990#FFFFFF#000000##FFFFFF
##7219901.009.302.269.30
#FFFFFF9.301.0021.001.00
#0000002.2621.001.0021.00
##FFFFFF9.301.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004293
Deuteranopia (green-blind)
#13498E
Tritanopia (blue-blind)
#703656
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #721990;
/* rgb */ color: rgb(114, 25, 144);
/* oklch */ color: oklch(42.2% 0.185 315.4);
Tailwind
colors: {
  custom: {
    50: '#9f62b1',
    500: '#721990',
    950: '#000000',
  },
}
SCSS
$custom: #721990;
$custom-light: #9f62b1;
$custom-dark: #000000;
JSON
{
  "hex": "#721990",
  "rgb": {
    "r": 114,
    "g": 25,
    "b": 144
  },
  "hsl": {
    "h": 284.874,
    "s": 70.414,
    "l": 33.137
  },
  "oklch": {
    "l": 0.42209,
    "c": 0.1853,
    "h": 315.4
  },
  "luminance": 0.06286
}

Semantic roles & 50–950 ramp

primary
#721990
secondary
#64C045
accent
#ED3B68
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #721990

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721990 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva