#721979#721979

#721979 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.165 H 324.8°. Best body text is #FFFFFF at 9.86:1 contrast (WCAG AA passes).

Color values

HEX	#721979
RGB	rgb(114, 25, 121)
HSL	hsl(296, 66%, 29%)
HSV	hsv(296, 79%, 47%)
CMYK	cmyk(5.8%, 79.3%, 0%, 52.5%)
CIE-LAB	lab(28.52, 49.81, -34.23)
CIE-LCH	lch(28.52, 60.44, 325.50°)
OKLab	oklab(40.57% 0.1352 -0.0954)
OKLCH	oklch(40.57% 0.165 324.8)
XYZ	xyz(10.7380, 5.6538, 18.6112)
Luminance	0.0565 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721979 #207919

analogous

#421979 #721979 #791950

triadic

#721979 #797219 #197972

tetradic

#721979 #794219 #207919 #195079

square

#721979 #794219 #207919 #195079

split-complementary

#721979 #507919 #197942

monochromatic

#180519 #420F46 #721979 #A223AC #CA37D6

Accessibility & contrast

On white

9.86

#721979 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.13

#721979 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721979

9.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721979	#FFFFFF	#000000	##FFFFFF
##721979	1.00	9.86	2.13	9.86
#FFFFFF	9.86	1.00	21.00	1.00
#000000	2.13	21.00	1.00	21.00
##FFFFFF	9.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7C

Deuteranopia (green-blind)

#2D4777

Tritanopia (blue-blind)

#752B48

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #721979;
/* rgb */ color: rgb(114, 25, 121);
/* oklch */ color: oklch(40.6% 0.165 324.8);

Tailwind

colors: {
  custom: {
    50: '#9e61a0',
    500: '#721979',
    950: '#000000',
  },
}

SCSS

$custom: #721979;
$custom-light: #9e61a0;
$custom-dark: #000000;

JSON

{
  "hex": "#721979",
  "rgb": {
    "r": 114,
    "g": 25,
    "b": 121
  },
  "hsl": {
    "h": 295.625,
    "s": 65.753,
    "l": 28.627
  },
  "oklch": {
    "l": 0.40568,
    "c": 0.16549,
    "h": 324.8
  },
  "luminance": 0.05653
}

Semantic roles & 50–950 ramp

primary

#721979

secondary

#48AE40

accent

#E93F4B

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F050F

muted

#7F7A7E

Preview Lab

Preview with #721979

Body copy rendered with the generated semantic roles for this colour.

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