#721948#721948

#721948 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.9% C 0.131 H 353.0°. Best body text is #FFFFFF at 10.78:1 contrast (WCAG AA passes).

Color values

HEX	#721948
RGB	rgb(114, 25, 72)
HSL	hsl(328, 64%, 27%)
HSV	hsv(328, 78%, 45%)
CMYK	cmyk(0%, 78.1%, 36.8%, 55.3%)
CIE-LAB	lab(25.99, 42.25, -6.17)
CIE-LCH	lch(25.99, 42.70, 351.69°)
OKLab	oklab(37.92% 0.1296 -0.0158)
OKLCH	oklch(37.92% 0.131 353)
XYZ	xyz(8.4573, 4.7416, 6.5995)
Luminance	0.0474 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721948 #197243

analogous

#701972 #721948 #72191B

triadic

#721948 #487219 #194872

tetradic

#721948 #727019 #197243 #191B72

square

#721948 #727019 #197243 #191B72

split-complementary

#721948 #1B7219 #197270

monochromatic

#190610 #400E28 #721948 #A42468 #D23387

Accessibility & contrast

On white

10.78

#721948 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.95

#721948 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721948

10.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721948	#FFFFFF	#000000	##FFFFFF
##721948	1.00	10.78	1.95	10.78
#FFFFFF	10.78	1.00	21.00	1.00
#000000	1.95	21.00	1.00	21.00
##FFFFFF	10.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#293349

Deuteranopia (green-blind)

#434346

Tritanopia (blue-blind)

#7B112E

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #721948;
/* rgb */ color: rgb(114, 25, 72);
/* oklch */ color: oklch(37.9% 0.131 353.0);

Tailwind

colors: {
  custom: {
    50: '#9e5f7b',
    500: '#721948',
    950: '#000000',
  },
}

SCSS

$custom: #721948;
$custom-light: #9e5f7b;
$custom-dark: #000000;

JSON

{
  "hex": "#721948",
  "rgb": {
    "r": 114,
    "g": 25,
    "b": 72
  },
  "hsl": {
    "h": 328.315,
    "s": 64.029,
    "l": 27.255
  },
  "oklch": {
    "l": 0.37918,
    "c": 0.13051,
    "h": 353
  },
  "luminance": 0.04741
}

Semantic roles & 50–950 ramp

primary

#721948

secondary

#40A770

accent

#E78F41

background

#FAF5F7

surface

#F4EAED

border

#CEC6C8

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #721948

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →