#721894#721894

#721894 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.4% C 0.190 H 314.1°. Best body text is #FFFFFF at 9.24:1 contrast (WCAG AA passes).

Color values

HEX	#721894
RGB	rgb(114, 24, 148)
HSL	hsl(284, 72%, 34%)
HSV	hsv(284, 84%, 58%)
CMYK	cmyk(23%, 83.8%, 0%, 42%)
CIE-LAB	lab(30.33, 55.34, -48.18)
CIE-LCH	lch(30.33, 73.37, 318.96°)
OKLab	oklab(42.45% 0.1319 -0.1363)
OKLCH	oklch(42.45% 0.19 314.1)
XYZ	xyz(12.6104, 6.3692, 28.5763)
Luminance	0.0637 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721894 #3A9418

analogous

#341894 #721894 #941878

triadic

#721894 #947218 #189472

tetradic

#721894 #943418 #3A9418 #187894

square

#721894 #943418 #3A9418 #187894

split-complementary

#721894 #789418 #189434

monochromatic

#21072B #490F5F #721894 #9B21C9 #B645E1

Accessibility & contrast

On white

9.24

#721894 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#721894 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721894

9.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721894	#FFFFFF	#000000	##FFFFFF
##721894	1.00	9.24	2.27	9.24
#FFFFFF	9.24	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004397

Deuteranopia (green-blind)

#074992

Tritanopia (blue-blind)

#6F3858

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #721894;
/* rgb */ color: rgb(114, 24, 148);
/* oklch */ color: oklch(42.4% 0.190 314.1);

Tailwind

colors: {
  custom: {
    50: '#9f62b4',
    500: '#721894',
    950: '#000000',
  },
}

SCSS

$custom: #721894;
$custom-light: #9f62b4;
$custom-dark: #000000;

JSON

{
  "hex": "#721894",
  "rgb": {
    "r": 114,
    "g": 24,
    "b": 148
  },
  "hsl": {
    "h": 283.548,
    "s": 72.093,
    "l": 33.725
  },
  "oklch": {
    "l": 0.42445,
    "c": 0.18966,
    "h": 314.1
  },
  "luminance": 0.06369
}

Semantic roles & 50–950 ramp

primary

#721894

secondary

#68C246

accent

#EF396B

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721894

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →