#721890#721890

#721890 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 42.1% C 0.186 H 315.5°. Best body text is #FFFFFF at 9.34:1 contrast (WCAG AA passes).

Color values

HEX#721890
RGBrgb(114, 24, 144)
HSLhsl(285, 71%, 33%)
HSVhsv(285, 83%, 56%)
CMYKcmyk(20.8%, 83.3%, 0%, 43.5%)
CIE-LABlab(30.02, 54.53, -46.21)
CIE-LCHlch(30.02, 71.47, 319.72°)
OKLaboklab(42.14% 0.1328 -0.1305)
OKLCHoklch(42.14% 0.186 315.5)
XYZxyz(12.2993, 6.2448, 26.9376)
Luminance0.0624 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721890 #369018
analogous
#361890 #721890 #901872
triadic
#721890 #907218 #189072
tetradic
#721890 #903618 #369018 #187290
square
#721890 #903618 #369018 #187290
split-complementary
#721890 #729018 #189036
monochromatic
#1F0727 #480F5C #721890 #9C21C4 #B843E0

Accessibility & contrast

On white

9.34
#721890 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.25
#721890 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721890
9.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721890#FFFFFF#000000##FFFFFF
##7218901.009.342.259.34
#FFFFFF9.341.0021.001.00
#0000002.2521.001.0021.00
##FFFFFF9.341.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004293
Deuteranopia (green-blind)
#12498E
Tritanopia (blue-blind)
#703655
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #721890;
/* rgb */ color: rgb(114, 24, 144);
/* oklch */ color: oklch(42.1% 0.186 315.5);
Tailwind
colors: {
  custom: {
    50: '#9f62b1',
    500: '#721890',
    950: '#000000',
  },
}
SCSS
$custom: #721890;
$custom-light: #9f62b1;
$custom-dark: #000000;
JSON
{
  "hex": "#721890",
  "rgb": {
    "r": 114,
    "g": 24,
    "b": 144
  },
  "hsl": {
    "h": 285,
    "s": 71.429,
    "l": 32.941
  },
  "oklch": {
    "l": 0.42137,
    "c": 0.18617,
    "h": 315.5
  },
  "luminance": 0.06244
}

Semantic roles & 50–950 ramp

primary
#721890
secondary
#63C043
accent
#EE3A67
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #721890

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721890 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva