#721828#721828
#721828 is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.8% C 0.123 H 16.1°. Best body text is #FFFFFF at 11.19:1 contrast (WCAG AA passes).
Color values
| HEX | #721828 |
|---|---|
| RGB | rgb(114, 24, 40) |
| HSL | hsl(349, 65%, 27%) |
| HSV | hsv(349, 79%, 45%) |
| CMYK | cmyk(0%, 78.9%, 64.9%, 55.3%) |
| CIE-LAB | lab(24.91, 39.56, 14.06) |
| CIE-LCH | lch(24.91, 41.99, 19.56°) |
| OKLab | oklab(36.81% 0.1183 0.0341) |
| OKLCH | oklch(36.81% 0.123 16.1) |
| XYZ | xyz(7.6499, 4.3850, 2.4507) |
| Luminance | 0.0438 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 2.81
Bordeaux
#7B002C
ΔE00 3.74
Burgundy
#800020
ΔE00 4.17
Claret
#680018
ΔE00 4.18
Maroon (survey)
#650021
ΔE00 4.31
Wine
#722F37
ΔE00 5.00
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#721828 #187262
analogous
#721855 #721828 #723518
triadic
#721828 #287218 #182872
tetradic
#721828 #557218 #187262 #351872
square
#721828 #557218 #187262 #351872
split-complementary
#721828 #187235 #185572
monochromatic
#190509 #3F0D16 #721828 #A5233A #D4314E
Accessibility & contrast
On white
11.19
#721828 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#721828 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #721828
11.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##721828 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##721828 | 1.00 | 11.19 | 1.88 | 11.19 |
| #FFFFFF | 11.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#312F28
Deuteranopia (green-blind)
#484226
Tritanopia (blue-blind)
#7D001F
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #721828; /* rgb */ color: rgb(114, 24, 40); /* oklch */ color: oklch(36.8% 0.123 16.1);
Tailwind
colors: {
custom: {
50: '#a15e61',
500: '#721828',
950: '#000000',
},
}SCSS
$custom: #721828; $custom-light: #a15e61; $custom-dark: #000000;
JSON
{
"hex": "#721828",
"rgb": {
"r": 114,
"g": 24,
"b": 40
},
"hsl": {
"h": 349.333,
"s": 65.217,
"l": 27.059
},
"oklch": {
"l": 0.36811,
"c": 0.12316,
"h": 16.1
},
"luminance": 0.04384
}Semantic roles & 50–950 ramp
primary
#721828
secondary
#3EA795
accent
#E8CA40
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100505
muted
#7F7979