#721827#721827
#721827 is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.8% C 0.123 H 16.8°. Best body text is #FFFFFF at 11.20:1 contrast (WCAG AA passes).
Color values
| HEX | #721827 |
|---|---|
| RGB | rgb(114, 24, 39) |
| HSL | hsl(350, 65%, 27%) |
| HSV | hsv(350, 79%, 45%) |
| CMYK | cmyk(0%, 78.9%, 65.8%, 55.3%) |
| CIE-LAB | lab(24.88, 39.49, 14.71) |
| CIE-LCH | lch(24.88, 42.14, 20.43°) |
| OKLab | oklab(36.79% 0.1179 0.0355) |
| OKLCH | oklch(36.79% 0.123 16.8) |
| XYZ | xyz(7.6331, 4.3783, 2.3622) |
| Luminance | 0.0438 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 2.70
Burgundy
#800020
ΔE00 3.94
Claret
#680018
ΔE00 3.97
Bordeaux
#7B002C
ΔE00 4.02
Maroon (survey)
#650021
ΔE00 4.50
Wine
#722F37
ΔE00 5.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#721827 #187263
analogous
#721854 #721827 #723618
triadic
#721827 #277218 #182772
tetradic
#721827 #547218 #187263 #361872
square
#721827 #547218 #187263 #361872
split-complementary
#721827 #187236 #185472
monochromatic
#190509 #3F0D16 #721827 #A52338 #D4314C
Accessibility & contrast
On white
11.20
#721827 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#721827 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #721827
11.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##721827 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##721827 | 1.00 | 11.20 | 1.88 | 11.20 |
| #FFFFFF | 11.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#312F27
Deuteranopia (green-blind)
#484224
Tritanopia (blue-blind)
#7E001E
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #721827; /* rgb */ color: rgb(114, 24, 39); /* oklch */ color: oklch(36.8% 0.123 16.8);
Tailwind
colors: {
custom: {
50: '#a15e60',
500: '#721827',
950: '#000000',
},
}SCSS
$custom: #721827; $custom-light: #a15e60; $custom-dark: #000000;
JSON
{
"hex": "#721827",
"rgb": {
"r": 114,
"g": 24,
"b": 39
},
"hsl": {
"h": 350,
"s": 65.217,
"l": 27.059
},
"oklch": {
"l": 0.36789,
"c": 0.12315,
"h": 16.8
},
"luminance": 0.04377
}Semantic roles & 50–950 ramp
primary
#721827
secondary
#3EA796
accent
#E8CC40
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100505
muted
#7F7979