#72181C#72181C
#72181C is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.6% C 0.124 H 23.7°. Best body text is #FFFFFF at 11.27:1 contrast (WCAG AA passes).
Color values
| HEX | #72181C |
|---|---|
| RGB | rgb(114, 24, 28) |
| HSL | hsl(357, 65%, 27%) |
| HSV | hsv(357, 79%, 45%) |
| CMYK | cmyk(0%, 78.9%, 75.4%, 55.3%) |
| CIE-LAB | lab(24.69, 38.85, 21.81) |
| CIE-LCH | lch(24.69, 44.55, 29.31°) |
| OKLab | oklab(36.58% 0.1133 0.0498) |
| OKLCH | oklch(36.58% 0.124 23.7) |
| XYZ | xyz(7.4765, 4.3157, 1.5377) |
| Luminance | 0.0432 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 4.16
Rosewood
#65000B
ΔE00 4.17
Claret
#680018
ΔE00 4.33
Wine Red
#7B0323
ΔE00 4.72
Reddy Brown
#6E1005
ΔE00 5.68
Blood
#770001
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72181C #18726E
analogous
#721849 #72181C #724118
triadic
#72181C #1C7218 #181C72
tetradic
#72181C #497218 #18726E #411872
square
#72181C #497218 #18726E #411872
split-complementary
#72181C #187241 #184972
monochromatic
#190506 #3F0D10 #72181C #A52328 #D43138
Accessibility & contrast
On white
11.27
#72181C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.86
#72181C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72181C
11.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72181C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72181C | 1.00 | 11.27 | 1.86 | 11.27 |
| #FFFFFF | 11.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#332E1B
Deuteranopia (green-blind)
#494219
Tritanopia (blue-blind)
#7E001A
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #72181c; /* rgb */ color: rgb(114, 24, 28); /* oklch */ color: oklch(36.6% 0.124 23.7);
Tailwind
colors: {
custom: {
50: '#a25d58',
500: '#72181c',
950: '#000000',
},
}SCSS
$custom: #72181c; $custom-light: #a25d58; $custom-dark: #000000;
JSON
{
"hex": "#72181c",
"rgb": {
"r": 114,
"g": 24,
"b": 28
},
"hsl": {
"h": 357.333,
"s": 65.217,
"l": 27.059
},
"oklch": {
"l": 0.36581,
"c": 0.12375,
"h": 23.7
},
"luminance": 0.04315
}Semantic roles & 50–950 ramp
primary
#72181C
secondary
#3EA7A3
accent
#E8E140
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100503
muted
#7F7978