#721794#721794

#721794 is a dark, vivid purple. Relative luminance 0.063; OKLCH L 42.4% C 0.190 H 314.1°. Best body text is #FFFFFF at 9.27:1 contrast (WCAG AA passes).

Color values

HEX	#721794
RGB	rgb(114, 23, 148)
HSL	hsl(284, 73%, 34%)
HSV	hsv(284, 84%, 58%)
CMYK	cmyk(23%, 84.5%, 0%, 42%)
CIE-LAB	lab(30.23, 55.62, -48.34)
CIE-LCH	lch(30.23, 73.69, 319.01°)
OKLab	oklab(42.38% 0.1326 -0.1368)
OKLCH	oklch(42.38% 0.19 314.1)
XYZ	xyz(12.5902, 6.3288, 28.5696)
Luminance	0.0633 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721794 #399417

analogous

#331794 #721794 #941777

triadic

#721794 #947217 #179472

tetradic

#721794 #943317 #399417 #177794

square

#721794 #943317 #399417 #177794

split-complementary

#721794 #779417 #179433

monochromatic

#20072A #490F5F #721794 #9B1FC9 #B744E2

Accessibility & contrast

On white

9.27

#721794 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#721794 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721794

9.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721794	#FFFFFF	#000000	##FFFFFF
##721794	1.00	9.27	2.27	9.27
#FFFFFF	9.27	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004397

Deuteranopia (green-blind)

#064992

Tritanopia (blue-blind)

#6F3758

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #721794;
/* rgb */ color: rgb(114, 23, 148);
/* oklch */ color: oklch(42.4% 0.190 314.1);

Tailwind

colors: {
  custom: {
    50: '#9f62b4',
    500: '#721794',
    950: '#000000',
  },
}

SCSS

$custom: #721794;
$custom-light: #9f62b4;
$custom-dark: #000000;

JSON

{
  "hex": "#721794",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 148
  },
  "hsl": {
    "h": 283.68,
    "s": 73.099,
    "l": 33.529
  },
  "oklch": {
    "l": 0.42376,
    "c": 0.19049,
    "h": 314.1
  },
  "luminance": 0.06328
}

Semantic roles & 50–950 ramp

primary

#721794

secondary

#67C344

accent

#F0386A

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721794

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →