#721790#721790

#721790 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 42.1% C 0.187 H 315.5°. Best body text is #FFFFFF at 9.37:1 contrast (WCAG AA passes).

Color values

HEX	#721790
RGB	rgb(114, 23, 144)
HSL	hsl(285, 72%, 33%)
HSV	hsv(285, 84%, 56%)
CMYK	cmyk(20.8%, 84%, 0%, 43.5%)
CIE-LAB	lab(29.92, 54.82, -46.37)
CIE-LCH	lch(29.92, 71.80, 319.78°)
OKLab	oklab(42.07% 0.1335 -0.131)
OKLCH	oklch(42.07% 0.187 315.5)
XYZ	xyz(12.2791, 6.2043, 26.9309)
Luminance	0.0620 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721790 #359017

analogous

#351790 #721790 #901771

triadic

#721790 #907217 #179072

tetradic

#721790 #903517 #359017 #177190

square

#721790 #903517 #359017 #177190

split-complementary

#721790 #719017 #179035

monochromatic

#1E0626 #480F5B #721790 #9C1FC5 #B941E1

Accessibility & contrast

On white

9.37

#721790 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#721790 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721790

9.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721790	#FFFFFF	#000000	##FFFFFF
##721790	1.00	9.37	2.24	9.37
#FFFFFF	9.37	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004293

Deuteranopia (green-blind)

#11498E

Tritanopia (blue-blind)

#703555

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #721790;
/* rgb */ color: rgb(114, 23, 144);
/* oklch */ color: oklch(42.1% 0.187 315.5);

Tailwind

colors: {
  custom: {
    50: '#9f62b1',
    500: '#721790',
    950: '#000000',
  },
}

SCSS

$custom: #721790;
$custom-light: #9f62b1;
$custom-dark: #000000;

JSON

{
  "hex": "#721790",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 144
  },
  "hsl": {
    "h": 285.124,
    "s": 72.455,
    "l": 32.745
  },
  "oklch": {
    "l": 0.42067,
    "c": 0.18702,
    "h": 315.5
  },
  "luminance": 0.06204
}

Semantic roles & 50–950 ramp

primary

#721790

secondary

#61C142

accent

#EF3966

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #721790

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →