#721781#721781

#721781 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 41.0% C 0.174 H 321.4°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#721781
RGB	rgb(114, 23, 129)
HSL	hsl(292, 70%, 30%)
HSV	hsv(292, 82%, 51%)
CMYK	cmyk(11.6%, 82.2%, 0%, 49.4%)
CIE-LAB	lab(28.84, 51.91, -38.77)
CIE-LCH	lch(28.84, 64.79, 323.25°)
OKLab	oklab(40.96% 0.1361 -0.1087)
OKLCH	oklch(40.96% 0.174 321.4)
XYZ	xyz(11.2078, 5.7758, 21.2891)
Luminance	0.0578 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Royal Purple (survey)

#4B006E

ΔE00 8.21

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721781 #268117

analogous

#3D1781 #721781 #81175B

triadic

#721781 #817217 #178172

tetradic

#721781 #813D17 #268117 #175B81

square

#721781 #813D17 #268117 #175B81

split-complementary

#721781 #5B8117 #17813D

monochromatic

#17051A #440E4D #721781 #A020B5 #C437DB

Accessibility & contrast

On white

9.74

#721781 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#721781 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721781

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721781	#FFFFFF	#000000	##FFFFFF
##721781	1.00	9.74	2.16	9.74
#FFFFFF	9.74	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003E84

Deuteranopia (green-blind)

#26477F

Tritanopia (blue-blind)

#732E4D

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #721781;
/* rgb */ color: rgb(114, 23, 129);
/* oklch */ color: oklch(41.0% 0.174 321.4);

Tailwind

colors: {
  custom: {
    50: '#9e61a6',
    500: '#721781',
    950: '#000000',
  },
}

SCSS

$custom: #721781;
$custom-light: #9e61a6;
$custom-dark: #000000;

JSON

{
  "hex": "#721781",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 129
  },
  "hsl": {
    "h": 291.509,
    "s": 69.737,
    "l": 29.804
  },
  "oklch": {
    "l": 0.40963,
    "c": 0.17417,
    "h": 321.4
  },
  "luminance": 0.05775
}

Semantic roles & 50–950 ramp

primary

#721781

secondary

#4FB53E

accent

#ED3B54

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F050F

muted

#7F7A7F

Preview Lab

Preview with #721781

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →