#72177D#72177D

#72177D is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.7% C 0.171 H 323.1°. Best body text is #FFFFFF at 9.84:1 contrast (WCAG AA passes).

Color values

HEX	#72177D
RGB	rgb(114, 23, 125)
HSL	hsl(294, 69%, 29%)
HSV	hsv(294, 82%, 49%)
CMYK	cmyk(8.8%, 81.6%, 0%, 51%)
CIE-LAB	lab(28.57, 51.17, -36.69)
CIE-LCH	lch(28.57, 62.96, 324.36°)
OKLab	oklab(40.69% 0.1366 -0.1026)
OKLCH	oklch(40.69% 0.171 323.1)
XYZ	xyz(10.9471, 5.6715, 19.9162)
Luminance	0.0567 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72177D #227D17

analogous

#3F177D #72177D #7D1755

triadic

#72177D #7D7217 #177D72

tetradic

#72177D #7D3F17 #227D17 #17557D

square

#72177D #7D3F17 #227D17 #17557D

split-complementary

#72177D #557D17 #177D3F

monochromatic

#18051A #430D49 #72177D #A121B1 #C835DA

Accessibility & contrast

On white

9.84

#72177D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.13

#72177D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72177D

9.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72177D	#FFFFFF	#000000	##FFFFFF
##72177D	1.00	9.84	2.13	9.84
#FFFFFF	9.84	1.00	21.00	1.00
#000000	2.13	21.00	1.00	21.00
##FFFFFF	9.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D80

Deuteranopia (green-blind)

#29477B

Tritanopia (blue-blind)

#742C4A

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #72177d;
/* rgb */ color: rgb(114, 23, 125);
/* oklch */ color: oklch(40.7% 0.171 323.1);

Tailwind

colors: {
  custom: {
    50: '#9e61a3',
    500: '#72177d',
    950: '#000000',
  },
}

SCSS

$custom: #72177d;
$custom-light: #9e61a3;
$custom-dark: #000000;

JSON

{
  "hex": "#72177d",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 125
  },
  "hsl": {
    "h": 293.529,
    "s": 68.919,
    "l": 29.02
  },
  "oklch": {
    "l": 0.40685,
    "c": 0.17081,
    "h": 323.1
  },
  "luminance": 0.05671
}

Semantic roles & 50–950 ramp

primary

#72177D

secondary

#4BB23E

accent

#EC3C4F

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F050F

muted

#7F7A7F

Preview Lab

Preview with #72177D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →