#721779#721779

#721779 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.4% C 0.167 H 324.8°. Best body text is #FFFFFF at 9.93:1 contrast (WCAG AA passes).

Color values

HEX	#721779
RGB	rgb(114, 23, 121)
HSL	hsl(296, 68%, 28%)
HSV	hsv(296, 81%, 47%)
CMYK	cmyk(5.8%, 81%, 0%, 52.5%)
CIE-LAB	lab(28.30, 50.44, -34.58)
CIE-LCH	lch(28.30, 61.15, 325.56°)
OKLab	oklab(40.41% 0.1369 -0.0964)
OKLCH	oklch(40.41% 0.167 324.8)
XYZ	xyz(10.6968, 5.5714, 18.5974)
Luminance	0.0557 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721779 #1E7917

analogous

#411779 #721779 #79174F

triadic

#721779 #797217 #177972

tetradic

#721779 #794117 #1E7917 #174F79

square

#721779 #794117 #1E7917 #174F79

split-complementary

#721779 #4F7917 #177941

monochromatic

#18051A #420D46 #721779 #A221AC #CC32D8

Accessibility & contrast

On white

9.93

#721779 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#721779 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721779

9.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721779	#FFFFFF	#000000	##FFFFFF
##721779	1.00	9.93	2.11	9.93
#FFFFFF	9.93	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7C

Deuteranopia (green-blind)

#2C4677

Tritanopia (blue-blind)

#752A48

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #721779;
/* rgb */ color: rgb(114, 23, 121);
/* oklch */ color: oklch(40.4% 0.167 324.8);

Tailwind

colors: {
  custom: {
    50: '#9e60a0',
    500: '#721779',
    950: '#000000',
  },
}

SCSS

$custom: #721779;
$custom-light: #9e60a0;
$custom-dark: #000000;

JSON

{
  "hex": "#721779",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 121
  },
  "hsl": {
    "h": 295.714,
    "s": 68.056,
    "l": 28.235
  },
  "oklch": {
    "l": 0.40414,
    "c": 0.16748,
    "h": 324.8
  },
  "luminance": 0.05571
}

Semantic roles & 50–950 ramp

primary

#721779

secondary

#46AE3E

accent

#EB3D49

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F050F

muted

#7F7A7E

Preview Lab

Preview with #721779

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →