#721767#721767

#721767 is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.3% C 0.153 H 333.7°. Best body text is #FFFFFF at 10.33:1 contrast (WCAG AA passes).

Color values

HEX#721767
RGBrgb(114, 23, 103)
HSLhsl(307, 66%, 27%)
HSVhsv(307, 80%, 45%)
CMYKcmyk(0%, 79.8%, 9.6%, 55.3%)
CIE-LABlab(27.21, 47.34, -24.77)
CIE-LCHlch(27.21, 53.43, 332.38°)
OKLaboklab(39.29% 0.1372 -0.0679)
OKLCHoklch(39.29% 0.153 333.7)
XYZxyz(9.6941, 5.1703, 13.3167)
Luminance0.0517 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721767 #177222
analogous
#501772 #721767 #72173A
triadic
#721767 #677217 #176772
tetradic
#721767 #725017 #177222 #173A72
square
#721767 #725017 #177222 #173A72
split-complementary
#721767 #3A7217 #177250
monochromatic
#190517 #3F0D39 #721767 #A52195 #D52EC1

Accessibility & contrast

On white

10.33
#721767 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.03
#721767 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721767
10.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721767#FFFFFF#000000##FFFFFF
##7217671.0010.332.0310.33
#FFFFFF10.331.0021.001.00
#0000002.0321.001.0021.00
##FFFFFF10.331.0021.001.00

Color blindness preview

Protanopia (red-blind)
#143869
Deuteranopia (green-blind)
#374565
Tritanopia (blue-blind)
#78203E
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #721767;
/* rgb */ color: rgb(114, 23, 103);
/* oklch */ color: oklch(39.3% 0.153 333.7);
Tailwind
colors: {
  custom: {
    50: '#9e6092',
    500: '#721767',
    950: '#000000',
  },
}
SCSS
$custom: #721767;
$custom-light: #9e6092;
$custom-dark: #000000;
JSON
{
  "hex": "#721767",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 103
  },
  "hsl": {
    "h": 307.253,
    "s": 66.423,
    "l": 26.863
  },
  "oklch": {
    "l": 0.39286,
    "c": 0.15308,
    "h": 333.7
  },
  "luminance": 0.05169
}

Semantic roles & 50–950 ramp

primary
#721767
secondary
#3DA84A
accent
#E9533E
background
#FAF5F9
surface
#F3EAF1
border
#CDC6CB
text
#0F050D
muted
#7F797E

Preview Lab

Preview with #721767

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721767 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva