#721765#721765

#721765 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.2% C 0.152 H 334.7°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).

Color values

HEX#721765
RGBrgb(114, 23, 101)
HSLhsl(309, 66%, 27%)
HSVhsv(309, 80%, 45%)
CMYKcmyk(0%, 79.8%, 11.4%, 55.3%)
CIE-LABlab(27.10, 47.02, -23.64)
CIE-LCHlch(27.10, 52.63, 333.30°)
OKLaboklab(39.17% 0.1371 -0.0647)
OKLCHoklch(39.17% 0.152 334.7)
XYZxyz(9.5949, 5.1306, 12.7944)
Luminance0.0513 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721765 #177224
analogous
#521772 #721765 #721738
triadic
#721765 #657217 #176572
tetradic
#721765 #725217 #177224 #173872
square
#721765 #725217 #177224 #173872
split-complementary
#721765 #387217 #177252
monochromatic
#190517 #3F0D38 #721765 #A52192 #D52EBD

Accessibility & contrast

On white

10.37
#721765 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.03
#721765 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721765
10.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721765#FFFFFF#000000##FFFFFF
##7217651.0010.372.0310.37
#FFFFFF10.371.0021.001.00
#0000002.0321.001.0021.00
##FFFFFF10.371.0021.001.00

Color blindness preview

Protanopia (red-blind)
#163867
Deuteranopia (green-blind)
#384563
Tritanopia (blue-blind)
#781F3D
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #721765;
/* rgb */ color: rgb(114, 23, 101);
/* oklch */ color: oklch(39.2% 0.152 334.7);
Tailwind
colors: {
  custom: {
    50: '#9e6091',
    500: '#721765',
    950: '#000000',
  },
}
SCSS
$custom: #721765;
$custom-light: #9e6091;
$custom-dark: #000000;
JSON
{
  "hex": "#721765",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 101
  },
  "hsl": {
    "h": 308.571,
    "s": 66.423,
    "l": 26.863
  },
  "oklch": {
    "l": 0.3917,
    "c": 0.15157,
    "h": 334.7
  },
  "luminance": 0.0513
}

Semantic roles & 50–950 ramp

primary
#721765
secondary
#3DA84C
accent
#E9573E
background
#FAF5F8
surface
#F3EAF0
border
#CDC6CB
text
#0F050D
muted
#7F797D

Preview Lab

Preview with #721765

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721765 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva