#72174D#72174D

#72174D is a dark, vivid pink. Relative luminance 0.047; OKLCH L 38.0% C 0.135 H 349.3°. Best body text is #FFFFFF at 10.80:1 contrast (WCAG AA passes).

Color values

HEX	#72174D
RGB	rgb(114, 23, 77)
HSL	hsl(324, 66%, 27%)
HSV	hsv(324, 80%, 45%)
CMYK	cmyk(0%, 79.8%, 32.5%, 55.3%)
CIE-LAB	lab(25.94, 43.56, -9.60)
CIE-LCH	lch(25.94, 44.60, 347.58°)
OKLab	oklab(37.95% 0.1331 -0.0251)
OKLCH	oklch(37.95% 0.135 349.3)
XYZ	xyz(8.5858, 4.7270, 7.4800)
Luminance	0.0473 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72174D #17723C

analogous

#6A1772 #72174D #72171F

triadic

#72174D #4D7217 #174D72

tetradic

#72174D #726A17 #17723C #171F72

square

#72174D #726A17 #17723C #171F72

split-complementary

#72174D #1F7217 #17726A

monochromatic

#190511 #3F0D2B #72174D #A5216F #D52E91

Accessibility & contrast

On white

10.80

#72174D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.95

#72174D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72174D

10.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72174D	#FFFFFF	#000000	##FFFFFF
##72174D	1.00	10.80	1.95	10.80
#FFFFFF	10.80	1.00	21.00	1.00
#000000	1.95	21.00	1.00	21.00
##FFFFFF	10.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#26334E

Deuteranopia (green-blind)

#41434B

Tritanopia (blue-blind)

#7B1130

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #72174d;
/* rgb */ color: rgb(114, 23, 77);
/* oklch */ color: oklch(38.0% 0.135 349.3);

Tailwind

colors: {
  custom: {
    50: '#9e5f7e',
    500: '#72174d',
    950: '#000000',
  },
}

SCSS

$custom: #72174d;
$custom-light: #9e5f7e;
$custom-dark: #000000;

JSON

{
  "hex": "#72174d",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 77
  },
  "hsl": {
    "h": 324.396,
    "s": 66.423,
    "l": 26.863
  },
  "oklch": {
    "l": 0.37952,
    "c": 0.13547,
    "h": 349.3
  },
  "luminance": 0.04726
}

Semantic roles & 50–950 ramp

primary

#72174D

secondary

#3DA868

accent

#E9843E

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F050A

muted

#7F797C

Preview Lab

Preview with #72174D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →