#721747#721747

#721747 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.7% C 0.132 H 353.4°. Best body text is #FFFFFF at 10.89:1 contrast (WCAG AA passes).

Color values

HEX	#721747
RGB	rgb(114, 23, 71)
HSL	hsl(328, 66%, 27%)
HSV	hsv(328, 80%, 45%)
CMYK	cmyk(0%, 79.8%, 37.7%, 55.3%)
CIE-LAB	lab(25.70, 42.82, -5.92)
CIE-LCH	lch(25.70, 43.23, 352.12°)
OKLab	oklab(37.7% 0.1314 -0.0151)
OKLCH	oklch(37.7% 0.132 353.4)
XYZ	xyz(8.3837, 4.6462, 6.4153)
Luminance	0.0464 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721747 #177242

analogous

#701772 #721747 #721719

triadic

#721747 #477217 #174772

tetradic

#721747 #727017 #177242 #171972

square

#721747 #727017 #177242 #171972

split-complementary

#721747 #197217 #177270

monochromatic

#190510 #3F0D27 #721747 #A52167 #D52E86

Accessibility & contrast

On white

10.89

#721747 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.93

#721747 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721747

10.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721747	#FFFFFF	#000000	##FFFFFF
##721747	1.00	10.89	1.93	10.89
#FFFFFF	10.89	1.00	21.00	1.00
#000000	1.93	21.00	1.00	21.00
##FFFFFF	10.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#293248

Deuteranopia (green-blind)

#424345

Tritanopia (blue-blind)

#7B0D2D

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #721747;
/* rgb */ color: rgb(114, 23, 71);
/* oklch */ color: oklch(37.7% 0.132 353.4);

Tailwind

colors: {
  custom: {
    50: '#9f5e7a',
    500: '#721747',
    950: '#000000',
  },
}

SCSS

$custom: #721747;
$custom-light: #9f5e7a;
$custom-dark: #000000;

JSON

{
  "hex": "#721747",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 71
  },
  "hsl": {
    "h": 328.352,
    "s": 66.423,
    "l": 26.863
  },
  "oklch": {
    "l": 0.37698,
    "c": 0.13231,
    "h": 353.4
  },
  "luminance": 0.04645
}

Semantic roles & 50–950 ramp

primary

#721747

secondary

#3DA86F

accent

#E98F3E

background

#FAF5F7

surface

#F4EAED

border

#CEC6C8

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #721747

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →