#721740#721740

#721740 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.4% C 0.129 H 358.4°. Best body text is #FFFFFF at 10.98:1 contrast (WCAG AA passes).

Color values

HEX	#721740
RGB	rgb(114, 23, 64)
HSL	hsl(333, 66%, 27%)
HSV	hsv(333, 80%, 45%)
CMYK	cmyk(0%, 79.8%, 43.9%, 55.3%)
CIE-LAB	lab(25.45, 42.03, -1.56)
CIE-LCH	lch(25.45, 42.06, 357.87°)
OKLab	oklab(37.43% 0.1291 -0.0036)
OKLCH	oklch(37.43% 0.129 358.4)
XYZ	xyz(8.1718, 4.5614, 5.2996)
Luminance	0.0456 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721740 #177249

analogous

#72176E #721740 #721C17

triadic

#721740 #407217 #174072

tetradic

#721740 #6E7217 #177249 #1C1772

square

#721740 #6E7217 #177249 #1C1772

split-complementary

#721740 #17721C #176E72

monochromatic

#19050E #3F0D23 #721740 #A5215D #D52E79

Accessibility & contrast

On white

10.98

#721740 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.91

#721740 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721740

10.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721740	#FFFFFF	#000000	##FFFFFF
##721740	1.00	10.98	1.91	10.98
#FFFFFF	10.98	1.00	21.00	1.00
#000000	1.91	21.00	1.00	21.00
##FFFFFF	10.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B3141

Deuteranopia (green-blind)

#44433E

Tritanopia (blue-blind)

#7C0829

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #721740;
/* rgb */ color: rgb(114, 23, 64);
/* oklch */ color: oklch(37.4% 0.129 358.4);

Tailwind

colors: {
  custom: {
    50: '#9f5e74',
    500: '#721740',
    950: '#000000',
  },
}

SCSS

$custom: #721740;
$custom-light: #9f5e74;
$custom-dark: #000000;

JSON

{
  "hex": "#721740",
  "rgb": {
    "r": 114,
    "g": 23,
    "b": 64
  },
  "hsl": {
    "h": 332.967,
    "s": 66.423,
    "l": 26.863
  },
  "oklch": {
    "l": 0.37428,
    "c": 0.1292,
    "h": 358.4
  },
  "luminance": 0.0456
}

Semantic roles & 50–950 ramp

primary

#721740

secondary

#3DA878

accent

#E99C3E

background

#FAF5F7

surface

#F4EAED

border

#CEC6C8

text

#0F0508

muted

#7F797B

Preview Lab

Preview with #721740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →