#721718#721718
#721718 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.4% C 0.125 H 25.5°. Best body text is #FFFFFF at 11.34:1 contrast (WCAG AA passes).
Color values
| HEX | #721718 |
|---|---|
| RGB | rgb(114, 23, 24) |
| HSL | hsl(359, 66%, 27%) |
| HSV | hsv(359, 80%, 45%) |
| CMYK | cmyk(0%, 79.8%, 78.9%, 55.3%) |
| CIE-LAB | lab(24.50, 39.02, 24.18) |
| CIE-LCH | lch(24.50, 45.91, 31.78°) |
| OKLab | oklab(36.43% 0.1129 0.0539) |
| OKLCH | oklch(36.43% 0.125 25.5) |
| XYZ | xyz(7.4116, 4.2573, 1.2955) |
| Luminance | 0.0426 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rosewood
#65000B
ΔE00 3.81
Reddy Brown
#6E1005
ΔE00 4.36
Blood
#770001
ΔE00 4.76
Burgundy
#800020
ΔE00 5.04
Claret
#680018
ΔE00 5.16
Crimson (survey)
#8C000F
ΔE00 5.81
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#721718 #177271
analogous
#721746 #721718 #724417
triadic
#721718 #187217 #171872
tetradic
#721718 #467217 #177271 #441772
square
#721718 #467217 #177271 #441772
split-complementary
#721718 #177244 #174672
monochromatic
#190505 #3F0D0D #721718 #A52123 #D52E30
Accessibility & contrast
On white
11.34
#721718 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.85
#721718 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #721718
11.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##721718 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##721718 | 1.00 | 11.34 | 1.85 | 11.34 |
| #FFFFFF | 11.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.85 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#332E17
Deuteranopia (green-blind)
#494114
Tritanopia (blue-blind)
#7E0019
Achromatopsia (no color)
#3A3A3A
Design tokens & code
CSS
--color: #721718; /* rgb */ color: rgb(114, 23, 24); /* oklch */ color: oklch(36.4% 0.125 25.5);
Tailwind
colors: {
custom: {
50: '#a25d55',
500: '#721718',
950: '#000000',
},
}SCSS
$custom: #721718; $custom-light: #a25d55; $custom-dark: #000000;
JSON
{
"hex": "#721718",
"rgb": {
"r": 114,
"g": 23,
"b": 24
},
"hsl": {
"h": 359.341,
"s": 66.423,
"l": 26.863
},
"oklch": {
"l": 0.36426,
"c": 0.12512,
"h": 25.5
},
"luminance": 0.04256
}Semantic roles & 50–950 ramp
primary
#721718
secondary
#3DA8A6
accent
#E9E73E
background
#FAF5F4
surface
#F4E9E8
border
#CEC5C4
text
#100503
muted
#7F7978