#721677#721677

#721677 is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.2% C 0.167 H 325.8°. Best body text is #FFFFFF at 10.02:1 contrast (WCAG AA passes).

Color values

HEX	#721677
RGB	rgb(114, 22, 119)
HSL	hsl(297, 69%, 28%)
HSV	hsv(297, 82%, 47%)
CMYK	cmyk(4.2%, 81.5%, 0%, 53.3%)
CIE-LAB	lab(28.07, 50.38, -33.68)
CIE-LCH	lch(28.07, 60.60, 326.23°)
OKLab	oklab(40.21% 0.1379 -0.0938)
OKLCH	oklch(40.21% 0.167 325.8)
XYZ	xyz(10.5559, 5.4839, 17.9517)
Luminance	0.0548 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721677 #1B7716

analogous

#411677 #721677 #77164C

triadic

#721677 #777216 #167772

tetradic

#721677 #774116 #1B7716 #164C77

square

#721677 #774116 #1B7716 #164C77

split-complementary

#721677 #4C7716 #167741

monochromatic

#19051A #410C43 #721677 #A320AB #D02FD9

Accessibility & contrast

On white

10.02

#721677 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#721677 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721677

10.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721677	#FFFFFF	#000000	##FFFFFF
##721677	1.00	10.02	2.10	10.02
#FFFFFF	10.02	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	10.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003B7A

Deuteranopia (green-blind)

#2D4675

Tritanopia (blue-blind)

#752847

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #721677;
/* rgb */ color: rgb(114, 22, 119);
/* oklch */ color: oklch(40.2% 0.167 325.8);

Tailwind

colors: {
  custom: {
    50: '#9e609f',
    500: '#721677',
    950: '#000000',
  },
}

SCSS

$custom: #721677;
$custom-light: #9e609f;
$custom-dark: #000000;

JSON

{
  "hex": "#721677",
  "rgb": {
    "r": 114,
    "g": 22,
    "b": 119
  },
  "hsl": {
    "h": 296.907,
    "s": 68.794,
    "l": 27.647
  },
  "oklch": {
    "l": 0.40207,
    "c": 0.16679,
    "h": 325.8
  },
  "luminance": 0.05483
}

Semantic roles & 50–950 ramp

primary

#721677

secondary

#42AC3C

accent

#EC3C45

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #721677

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →