#721672#721672

#721672 is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.9% C 0.163 H 328.1°. Best body text is #FFFFFF at 10.13:1 contrast (WCAG AA passes).

Color values

HEX	#721672
RGB	rgb(114, 22, 114)
HSL	hsl(300, 68%, 27%)
HSV	hsv(300, 81%, 45%)
CMYK	cmyk(0%, 80.7%, 0%, 55.3%)
CIE-LAB	lab(27.76, 49.50, -31.00)
CIE-LCH	lch(27.76, 58.40, 327.94°)
OKLab	oklab(39.88% 0.1382 -0.086)
OKLCH	oklch(39.88% 0.163 328.1)
XYZ	xyz(10.2635, 5.3669, 16.4117)
Luminance	0.0537 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721672 #167216

analogous

#441672 #721672 #721644

triadic

#721672 #727216 #167272

tetradic

#721672 #724416 #167216 #164472

square

#721672 #724416 #167216 #164472

split-complementary

#721672 #447216 #167244

monochromatic

#1A051A #3F0C3F #721672 #A520A5 #D62CD6

Accessibility & contrast

On white

10.13

#721672 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.07

#721672 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721672

10.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721672	#FFFFFF	#000000	##FFFFFF
##721672	1.00	10.13	2.07	10.13
#FFFFFF	10.13	1.00	21.00	1.00
#000000	2.07	21.00	1.00	21.00
##FFFFFF	10.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003A74

Deuteranopia (green-blind)

#314670

Tritanopia (blue-blind)

#762644

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #721672;
/* rgb */ color: rgb(114, 22, 114);
/* oklch */ color: oklch(39.9% 0.163 328.1);

Tailwind

colors: {
  custom: {
    50: '#9e609b',
    500: '#721672',
    950: '#000000',
  },
}

SCSS

$custom: #721672;
$custom-light: #9e609b;
$custom-dark: #000000;

JSON

{
  "hex": "#721672",
  "rgb": {
    "r": 114,
    "g": 22,
    "b": 114
  },
  "hsl": {
    "h": 300,
    "s": 67.647,
    "l": 26.667
  },
  "oklch": {
    "l": 0.39881,
    "c": 0.16274,
    "h": 328.1
  },
  "luminance": 0.05366
}

Semantic roles & 50–950 ramp

primary

#721672

secondary

#3CA83C

accent

#EB3D3D

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #721672

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →