#721668#721668

#721668 is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.3% C 0.155 H 333.1°. Best body text is #FFFFFF at 10.34:1 contrast (WCAG AA passes).

Color values

HEX	#721668
RGB	rgb(114, 22, 104)
HSL	hsl(307, 68%, 27%)
HSV	hsv(307, 81%, 45%)
CMYK	cmyk(0%, 80.7%, 8.8%, 55.3%)
CIE-LAB	lab(27.16, 47.82, -25.50)
CIE-LCH	lch(27.16, 54.19, 331.93°)
OKLab	oklab(39.27% 0.1381 -0.07)
OKLCH	oklch(39.27% 0.155 333.1)
XYZ	xyz(9.7251, 5.1515, 13.5762)
Luminance	0.0515 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721668 #167220

analogous

#4E1672 #721668 #72163A

triadic

#721668 #687216 #166872

tetradic

#721668 #724E16 #167220 #163A72

square

#721668 #724E16 #167220 #163A72

split-complementary

#721668 #3A7216 #16724E

monochromatic

#1A0517 #3F0C39 #721668 #A52097 #D62CC4

Accessibility & contrast

On white

10.34

#721668 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.03

#721668 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721668

10.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721668	#FFFFFF	#000000	##FFFFFF
##721668	1.00	10.34	2.03	10.34
#FFFFFF	10.34	1.00	21.00	1.00
#000000	2.03	21.00	1.00	21.00
##FFFFFF	10.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#11386A

Deuteranopia (green-blind)

#364566

Tritanopia (blue-blind)

#77203E

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #721668;
/* rgb */ color: rgb(114, 22, 104);
/* oklch */ color: oklch(39.3% 0.155 333.1);

Tailwind

colors: {
  custom: {
    50: '#9e5f93',
    500: '#721668',
    950: '#000000',
  },
}

SCSS

$custom: #721668;
$custom-light: #9e5f93;
$custom-dark: #000000;

JSON

{
  "hex": "#721668",
  "rgb": {
    "r": 114,
    "g": 22,
    "b": 104
  },
  "hsl": {
    "h": 306.522,
    "s": 67.647,
    "l": 26.667
  },
  "oklch": {
    "l": 0.39266,
    "c": 0.15488,
    "h": 333.1
  },
  "luminance": 0.05151
}

Semantic roles & 50–950 ramp

primary

#721668

secondary

#3CA848

accent

#EB503D

background

#FAF5F9

surface

#F3EAF1

border

#CDC6CB

text

#0F050D

muted

#7F797E

Preview Lab

Preview with #721668

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →