#721665#721665

#721665 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.1% C 0.153 H 334.7°. Best body text is #FFFFFF at 10.41:1 contrast (WCAG AA passes).

Color values

HEX#721665
RGBrgb(114, 22, 101)
HSLhsl(308, 68%, 27%)
HSVhsv(308, 81%, 45%)
CMYKcmyk(0%, 80.7%, 11.4%, 55.3%)
CIE-LABlab(26.99, 47.33, -23.82)
CIE-LCHlch(26.99, 52.99, 333.29°)
OKLaboklab(39.09% 0.138 -0.0652)
OKLCHoklch(39.09% 0.153 334.7)
XYZxyz(9.5754, 5.0917, 12.7879)
Luminance0.0509 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721665 #167223
analogous
#511672 #721665 #721637
triadic
#721665 #657216 #166572
tetradic
#721665 #725116 #167223 #163772
square
#721665 #725116 #167223 #163772
split-complementary
#721665 #377216 #167251
monochromatic
#1A0517 #3F0C38 #721665 #A52092 #D62CBE

Accessibility & contrast

On white

10.41
#721665 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.02
#721665 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721665
10.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721665#FFFFFF#000000##FFFFFF
##7216651.0010.412.0210.41
#FFFFFF10.411.0021.001.00
#0000002.0221.001.0021.00
##FFFFFF10.411.0021.001.00

Color blindness preview

Protanopia (red-blind)
#153767
Deuteranopia (green-blind)
#384563
Tritanopia (blue-blind)
#781F3C
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #721665;
/* rgb */ color: rgb(114, 22, 101);
/* oklch */ color: oklch(39.1% 0.153 334.7);
Tailwind
colors: {
  custom: {
    50: '#9e5f91',
    500: '#721665',
    950: '#000000',
  },
}
SCSS
$custom: #721665;
$custom-light: #9e5f91;
$custom-dark: #000000;
JSON
{
  "hex": "#721665",
  "rgb": {
    "r": 114,
    "g": 22,
    "b": 101
  },
  "hsl": {
    "h": 308.478,
    "s": 67.647,
    "l": 26.667
  },
  "oklch": {
    "l": 0.39092,
    "c": 0.15261,
    "h": 334.7
  },
  "luminance": 0.05091
}

Semantic roles & 50–950 ramp

primary
#721665
secondary
#3CA84B
accent
#EB563D
background
#FAF5F8
surface
#F3EAF0
border
#CDC6CB
text
#0F050D
muted
#7F797D

Preview Lab

Preview with #721665

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721665 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva