#721649#721649

#721649 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.7% C 0.134 H 351.9°. Best body text is #FFFFFF at 10.90:1 contrast (WCAG AA passes).

Color values

HEX	#721649
RGB	rgb(114, 22, 73)
HSL	hsl(327, 68%, 27%)
HSV	hsv(327, 81%, 45%)
CMYK	cmyk(0%, 80.7%, 36%, 55.3%)
CIE-LAB	lab(25.66, 43.39, -7.33)
CIE-LCH	lch(25.66, 44.01, 350.41°)
OKLab	oklab(37.7% 0.1331 -0.0189)
OKLCH	oklch(37.7% 0.134 351.9)
XYZ	xyz(8.4295, 4.6333, 6.7525)
Luminance	0.0463 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721649 #16723F

analogous

#6D1672 #721649 #72161B

triadic

#721649 #497216 #164972

tetradic

#721649 #726D16 #16723F #161B72

square

#721649 #726D16 #16723F #161B72

split-complementary

#721649 #1B7216 #16726D

monochromatic

#1A0510 #3F0C28 #721649 #A5206A #D62C8A

Accessibility & contrast

On white

10.90

#721649 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.93

#721649 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721649

10.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721649	#FFFFFF	#000000	##FFFFFF
##721649	1.00	10.90	1.93	10.90
#FFFFFF	10.90	1.00	21.00	1.00
#000000	1.93	21.00	1.00	21.00
##FFFFFF	10.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#27324A

Deuteranopia (green-blind)

#414347

Tritanopia (blue-blind)

#7B0D2D

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #721649;
/* rgb */ color: rgb(114, 22, 73);
/* oklch */ color: oklch(37.7% 0.134 351.9);

Tailwind

colors: {
  custom: {
    50: '#9f5e7b',
    500: '#721649',
    950: '#000000',
  },
}

SCSS

$custom: #721649;
$custom-light: #9f5e7b;
$custom-dark: #000000;

JSON

{
  "hex": "#721649",
  "rgb": {
    "r": 114,
    "g": 22,
    "b": 73
  },
  "hsl": {
    "h": 326.739,
    "s": 67.647,
    "l": 26.667
  },
  "oklch": {
    "l": 0.37695,
    "c": 0.13441,
    "h": 351.9
  },
  "luminance": 0.04632
}

Semantic roles & 50–950 ramp

primary

#721649

secondary

#3CA86C

accent

#EB8A3D

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #721649

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →