#721475#721475

#721475 is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.9% C 0.167 H 326.7°. Best body text is #FFFFFF at 10.13:1 contrast (WCAG AA passes).

Color values

HEX	#721475
RGB	rgb(114, 20, 117)
HSL	hsl(298, 71%, 27%)
HSV	hsv(298, 83%, 46%)
CMYK	cmyk(2.6%, 82.9%, 0%, 54.1%)
CIE-LAB	lab(27.74, 50.60, -32.93)
CIE-LCH	lch(27.74, 60.37, 326.94°)
OKLab	oklab(39.93% 0.1397 -0.0916)
OKLCH	oklch(39.93% 0.167 326.7)
XYZ	xyz(10.4003, 5.3628, 17.3135)
Luminance	0.0536 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721475 #177514

analogous

#421475 #721475 #751448

triadic

#721475 #757214 #147572

tetradic

#721475 #754214 #177514 #144875

square

#721475 #754214 #177514 #144875

split-complementary

#721475 #487514 #147542

monochromatic

#19041A #3F0B41 #721475 #A51DA9 #D529DA

Accessibility & contrast

On white

10.13

#721475 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.07

#721475 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721475

10.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721475	#FFFFFF	#000000	##FFFFFF
##721475	1.00	10.13	2.07	10.13
#FFFFFF	10.13	1.00	21.00	1.00
#000000	2.07	21.00	1.00	21.00
##FFFFFF	10.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003A78

Deuteranopia (green-blind)

#2E4573

Tritanopia (blue-blind)

#752645

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #721475;
/* rgb */ color: rgb(114, 20, 117);
/* oklch */ color: oklch(39.9% 0.167 326.7);

Tailwind

colors: {
  custom: {
    50: '#9e5f9d',
    500: '#721475',
    950: '#000000',
  },
}

SCSS

$custom: #721475;
$custom-light: #9e5f9d;
$custom-dark: #000000;

JSON

{
  "hex": "#721475",
  "rgb": {
    "r": 114,
    "g": 20,
    "b": 117
  },
  "hsl": {
    "h": 298.144,
    "s": 70.803,
    "l": 26.863
  },
  "oklch": {
    "l": 0.39934,
    "c": 0.16701,
    "h": 326.7
  },
  "luminance": 0.05362
}

Semantic roles & 50–950 ramp

primary

#721475

secondary

#3DAB3A

accent

#EE3A40

background

#FAF5F9

surface

#F3EAF2

border

#CDC6CC

text

#0F050E

muted

#7F797E

Preview Lab

Preview with #721475

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →