#721390#721390

#721390 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.8% C 0.190 H 315.7°. Best body text is #FFFFFF at 9.50:1 contrast (WCAG AA passes).

Color values

HEX	#721390
RGB	rgb(114, 19, 144)
HSL	hsl(286, 77%, 32%)
HSV	hsv(286, 87%, 56%)
CMYK	cmyk(20.8%, 86.8%, 0%, 43.5%)
CIE-LAB	lab(29.56, 55.89, -46.96)
CIE-LCH	lch(29.56, 73.00, 319.96°)
OKLab	oklab(41.81% 0.1362 -0.1327)
OKLCH	oklch(41.81% 0.19 315.7)
XYZ	xyz(12.2055, 6.0573, 26.9064)
Luminance	0.0606 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721390 #319013

analogous

#341390 #721390 #901370

triadic

#721390 #907213 #139072

tetradic

#721390 #903413 #319013 #137090

square

#721390 #903413 #319013 #137090

split-complementary

#721390 #709013 #139034

monochromatic

#1C0524 #470C5A #721390 #9D1AC6 #BB39E5

Accessibility & contrast

On white

9.50

#721390 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#721390 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721390

9.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721390	#FFFFFF	#000000	##FFFFFF
##721390	1.00	9.50	2.21	9.50
#FFFFFF	9.50	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004093

Deuteranopia (green-blind)

#0C488E

Tritanopia (blue-blind)

#703455

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #721390;
/* rgb */ color: rgb(114, 19, 144);
/* oklch */ color: oklch(41.8% 0.190 315.7);

Tailwind

colors: {
  custom: {
    50: '#9f60b1',
    500: '#721390',
    950: '#000000',
  },
}

SCSS

$custom: #721390;
$custom-light: #9f60b1;
$custom-dark: #000000;

JSON

{
  "hex": "#721390",
  "rgb": {
    "r": 114,
    "g": 19,
    "b": 144
  },
  "hsl": {
    "h": 285.6,
    "s": 76.687,
    "l": 31.961
  },
  "oklch": {
    "l": 0.41811,
    "c": 0.19014,
    "h": 315.7
  },
  "luminance": 0.06057
}

Semantic roles & 50–950 ramp

primary

#721390

secondary

#5CC43B

accent

#F33562

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0511

muted

#7F7A80

Preview Lab

Preview with #721390

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →