#721375#721375

#721375 is a dark, vivid purple. Relative luminance 0.053; OKLCH L 39.9% C 0.168 H 326.8°. Best body text is #FFFFFF at 10.17:1 contrast (WCAG AA passes).

Color values

HEX	#721375
RGB	rgb(114, 19, 117)
HSL	hsl(298, 72%, 27%)
HSV	hsv(298, 84%, 46%)
CMYK	cmyk(2.6%, 83.8%, 0%, 54.1%)
CIE-LAB	lab(27.65, 50.87, -33.08)
CIE-LCH	lch(27.65, 60.68, 326.96°)
OKLab	oklab(39.87% 0.1404 -0.092)
OKLCH	oklch(39.87% 0.168 326.8)
XYZ	xyz(10.3830, 5.3283, 17.3078)
Luminance	0.0533 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721375 #167513

analogous

#411375 #721375 #751347

triadic

#721375 #757213 #137572

tetradic

#721375 #754113 #167513 #134775

square

#721375 #754113 #167513 #134775

split-complementary

#721375 #477513 #137541

monochromatic

#1A041A #3F0A40 #721375 #A51CAA #D627DC

Accessibility & contrast

On white

10.17

#721375 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.07

#721375 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721375

10.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721375	#FFFFFF	#000000	##FFFFFF
##721375	1.00	10.17	2.07	10.17
#FFFFFF	10.17	1.00	21.00	1.00
#000000	2.07	21.00	1.00	21.00
##FFFFFF	10.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003A78

Deuteranopia (green-blind)

#2E4573

Tritanopia (blue-blind)

#752645

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #721375;
/* rgb */ color: rgb(114, 19, 117);
/* oklch */ color: oklch(39.9% 0.168 326.8);

Tailwind

colors: {
  custom: {
    50: '#9e5f9d',
    500: '#721375',
    950: '#000000',
  },
}

SCSS

$custom: #721375;
$custom-light: #9e5f9d;
$custom-dark: #000000;

JSON

{
  "hex": "#721375",
  "rgb": {
    "r": 114,
    "g": 19,
    "b": 117
  },
  "hsl": {
    "h": 298.163,
    "s": 72.059,
    "l": 26.667
  },
  "oklch": {
    "l": 0.39867,
    "c": 0.16788,
    "h": 326.8
  },
  "luminance": 0.05328
}

Semantic roles & 50–950 ramp

primary

#721375

secondary

#3CAB38

accent

#EF393F

background

#FAF5F9

surface

#F3EAF2

border

#CDC6CC

text

#0F050E

muted

#7F797E

Preview Lab

Preview with #721375

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →