#721372#721372

#721372 is a dark, vivid purple. Relative luminance 0.053; OKLCH L 39.7% C 0.166 H 328.2°. Best body text is #FFFFFF at 10.24:1 contrast (WCAG AA passes).

Color values

HEX#721372
RGBrgb(114, 19, 114)
HSLhsl(300, 71%, 26%)
HSVhsv(300, 83%, 45%)
CMYKcmyk(0%, 83.3%, 0%, 55.3%)
CIE-LABlab(27.46, 50.35, -31.47)
CIE-LCHlch(27.46, 59.38, 328.00°)
OKLaboklab(39.67% 0.1406 -0.0873)
OKLCHoklch(39.67% 0.166 328.2)
XYZxyz(10.2094, 5.2588, 16.3937)
Luminance0.0526 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721372 #137213
analogous
#421372 #721372 #721342
triadic
#721372 #727213 #137272
tetradic
#721372 #724213 #137213 #134272
square
#721372 #724213 #137213 #134272
split-complementary
#721372 #427213 #137242
monochromatic
#1A041A #3E0A3E #721372 #A61CA6 #DB25DB

Accessibility & contrast

On white

10.24
#721372 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.05
#721372 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721372
10.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721372#FFFFFF#000000##FFFFFF
##7213721.0010.242.0510.24
#FFFFFF10.241.0021.001.00
#0000002.0521.001.0021.00
##FFFFFF10.241.0021.001.00

Color blindness preview

Protanopia (red-blind)
#003974
Deuteranopia (green-blind)
#304570
Tritanopia (blue-blind)
#762443
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #721372;
/* rgb */ color: rgb(114, 19, 114);
/* oklch */ color: oklch(39.7% 0.166 328.2);
Tailwind
colors: {
  custom: {
    50: '#9e5f9b',
    500: '#721372',
    950: '#000000',
  },
}
SCSS
$custom: #721372;
$custom-light: #9e5f9b;
$custom-dark: #000000;
JSON
{
  "hex": "#721372",
  "rgb": {
    "r": 114,
    "g": 19,
    "b": 114
  },
  "hsl": {
    "h": 300,
    "s": 71.429,
    "l": 26.078
  },
  "oklch": {
    "l": 0.39671,
    "c": 0.16551,
    "h": 328.2
  },
  "luminance": 0.05258
}

Semantic roles & 50–950 ramp

primary
#721372
secondary
#38A938
accent
#EE3A3A
background
#FAF5F9
surface
#F3EAF2
border
#CDC6CC
text
#0F050E
muted
#7F797E

Preview Lab

Preview with #721372

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721372 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva