#721370#721370

#721370 is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.5% C 0.164 H 329.1°. Best body text is #FFFFFF at 10.28:1 contrast (WCAG AA passes).

Color values

HEX	#721370
RGB	rgb(114, 19, 112)
HSL	hsl(301, 71%, 26%)
HSV	hsv(301, 83%, 45%)
CMYK	cmyk(0%, 83.3%, 1.8%, 55.3%)
CIE-LAB	lab(27.34, 50.01, -30.38)
CIE-LCH	lch(27.34, 58.52, 328.72°)
OKLab	oklab(39.54% 0.1407 -0.0842)
OKLCH	oklch(39.54% 0.164 329.1)
XYZ	xyz(10.0969, 5.2138, 15.8007)
Luminance	0.0521 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721370 #137215

analogous

#441372 #721370 #721340

triadic

#721370 #707213 #137072

tetradic

#721370 #724413 #137215 #134072

square

#721370 #724413 #137215 #134072

split-complementary

#721370 #407213 #137244

monochromatic

#1A041A #3E0A3C #721370 #A61CA4 #DB25D7

Accessibility & contrast

On white

10.28

#721370 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#721370 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721370

10.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721370	#FFFFFF	#000000	##FFFFFF
##721370	1.00	10.28	2.04	10.28
#FFFFFF	10.28	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003972

Deuteranopia (green-blind)

#31456E

Tritanopia (blue-blind)

#762342

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #721370;
/* rgb */ color: rgb(114, 19, 112);
/* oklch */ color: oklch(39.5% 0.164 329.1);

Tailwind

colors: {
  custom: {
    50: '#9e5f99',
    500: '#721370',
    950: '#000000',
  },
}

SCSS

$custom: #721370;
$custom-light: #9e5f99;
$custom-dark: #000000;

JSON

{
  "hex": "#721370",
  "rgb": {
    "r": 114,
    "g": 19,
    "b": 112
  },
  "hsl": {
    "h": 301.263,
    "s": 71.429,
    "l": 26.078
  },
  "oklch": {
    "l": 0.39543,
    "c": 0.16394,
    "h": 329.1
  },
  "luminance": 0.05213
}

Semantic roles & 50–950 ramp

primary

#721370

secondary

#38A93B

accent

#EE3D3A

background

#FAF5F9

surface

#F3EAF2

border

#CDC6CC

text

#0F050E

muted

#7F797E

Preview Lab

Preview with #721370

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →