#721240#721240

#721240 is a dark, vivid pink. Relative luminance 0.044; OKLCH L 37.0% C 0.134 H 357.6°. Best body text is #FFFFFF at 11.19:1 contrast (WCAG AA passes).

Color values

HEX#721240
RGBrgb(114, 18, 64)
HSLhsl(331, 73%, 26%)
HSVhsv(331, 84%, 45%)
CMYKcmyk(0%, 84.2%, 43.9%, 55.3%)
CIE-LABlab(24.89, 43.60, -2.38)
CIE-LCHlch(24.89, 43.66, 356.88°)
OKLaboklab(37.02% 0.1342 -0.0057)
OKLCHoklch(37.02% 0.134 357.6)
XYZxyz(8.0818, 4.3813, 5.2696)
Luminance0.0438 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721240 #127244
analogous
#721270 #721240 #721412
triadic
#721240 #407212 #124072
tetradic
#721240 #707212 #127244 #141272
square
#721240 #707212 #127244 #141272
split-complementary
#721240 #127214 #127072
monochromatic
#1A040F #3D0A22 #721240 #A71A5E #DC237B

Accessibility & contrast

On white

11.19
#721240 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.88
#721240 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721240
11.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721240#FFFFFF#000000##FFFFFF
##7212401.0011.191.8811.19
#FFFFFF11.191.0021.001.00
#0000001.8821.001.0021.00
##FFFFFF11.191.0021.001.00

Color blindness preview

Protanopia (red-blind)
#283041
Deuteranopia (green-blind)
#43413E
Tritanopia (blue-blind)
#7C0027
Achromatopsia (no color)
#3B3B3B

Design tokens & code

CSS
--color: #721240;
/* rgb */ color: rgb(114, 18, 64);
/* oklch */ color: oklch(37.0% 0.134 357.6);
Tailwind
colors: {
  custom: {
    50: '#9f5c74',
    500: '#721240',
    950: '#000000',
  },
}
SCSS
$custom: #721240;
$custom-light: #9f5c74;
$custom-dark: #000000;
JSON
{
  "hex": "#721240",
  "rgb": {
    "r": 114,
    "g": 18,
    "b": 64
  },
  "hsl": {
    "h": 331.25,
    "s": 72.727,
    "l": 25.882
  },
  "oklch": {
    "l": 0.37023,
    "c": 0.1343,
    "h": 357.6
  },
  "luminance": 0.0438
}

Semantic roles & 50–950 ramp

primary
#721240
secondary
#37A972
accent
#EF9838
background
#FAF5F7
surface
#F4E9ED
border
#CEC5C8
text
#0F0508
muted
#7F797B

Preview Lab

Preview with #721240

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721240 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva