#721073#721073

#721073 is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.6% C 0.169 H 327.7°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).

Color values

HEX#721073
RGBrgb(114, 16, 115)
HSLhsl(299, 76%, 26%)
HSVhsv(299, 86%, 45%)
CMYKcmyk(0.9%, 86.1%, 0%, 54.9%)
CIE-LABlab(27.26, 51.29, -32.43)
CIE-LCHlch(27.26, 60.68, 327.70°)
OKLaboklab(39.55% 0.1427 -0.0901)
OKLCHoklch(39.55% 0.169 327.7)
XYZxyz(10.2191, 5.1866, 16.6792)
Luminance0.0519 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#721073 #117310
analogous
#401073 #721073 #731042
triadic
#721073 #737210 #107372
tetradic
#721073 #734010 #117310 #104273
square
#721073 #734010 #117310 #104273
split-complementary
#721073 #427310 #107340
monochromatic
#1B041B #3D093D #721073 #A717A9 #DD1FDE

Accessibility & contrast

On white

10.31
#721073 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.04
#721073 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721073
10.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##721073#FFFFFF#000000##FFFFFF
##7210731.0010.312.0410.31
#FFFFFF10.311.0021.001.00
#0000002.0421.001.0021.00
##FFFFFF10.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#003975
Deuteranopia (green-blind)
#2E4571
Tritanopia (blue-blind)
#762343
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #721073;
/* rgb */ color: rgb(114, 16, 115);
/* oklch */ color: oklch(39.6% 0.169 327.7);
Tailwind
colors: {
  custom: {
    50: '#9e5e9c',
    500: '#721073',
    950: '#000000',
  },
}
SCSS
$custom: #721073;
$custom-light: #9e5e9c;
$custom-dark: #000000;
JSON
{
  "hex": "#721073",
  "rgb": {
    "r": 114,
    "g": 16,
    "b": 115
  },
  "hsl": {
    "h": 299.394,
    "s": 75.573,
    "l": 25.686
  },
  "oklch": {
    "l": 0.3955,
    "c": 0.16876,
    "h": 327.7
  },
  "luminance": 0.05186
}

Semantic roles & 50–950 ramp

primary
#721073
secondary
#36AA34
accent
#F23638
background
#FAF5F9
surface
#F3EAF2
border
#CDC6CC
text
#0F050E
muted
#7F797E

Preview Lab

Preview with #721073

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#721073 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva