#721070#721070

#721070 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.4% C 0.166 H 329.1°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).

Color values

HEX	#721070
RGB	rgb(114, 16, 112)
HSL	hsl(301, 75%, 25%)
HSV	hsv(301, 86%, 45%)
CMYK	cmyk(0%, 86%, 1.8%, 55.3%)
CIE-LAB	lab(27.07, 50.78, -30.81)
CIE-LCH	lch(27.07, 59.40, 328.76°)
OKLab	oklab(39.35% 0.1429 -0.0854)
OKLCH	oklch(39.35% 0.166 329.1)
XYZ	xyz(10.0493, 5.1186, 15.7848)
Luminance	0.0512 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#721070 #107212

analogous

#431072 #721070 #72103F

triadic

#721070 #707210 #107072

tetradic

#721070 #724310 #107212 #103F72

square

#721070 #724310 #107212 #103F72

split-complementary

#721070 #3F7210 #107243

monochromatic

#1B041A #3C083B #721070 #A818A5 #DD1FD9

Accessibility & contrast

On white

10.38

#721070 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#721070 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #721070

10.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##721070	#FFFFFF	#000000	##FFFFFF
##721070	1.00	10.38	2.02	10.38
#FFFFFF	10.38	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003872

Deuteranopia (green-blind)

#30446E

Tritanopia (blue-blind)

#762141

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #721070;
/* rgb */ color: rgb(114, 16, 112);
/* oklch */ color: oklch(39.4% 0.166 329.1);

Tailwind

colors: {
  custom: {
    50: '#9e5e99',
    500: '#721070',
    950: '#000000',
  },
}

SCSS

$custom: #721070;
$custom-light: #9e5e99;
$custom-dark: #000000;

JSON

{
  "hex": "#721070",
  "rgb": {
    "r": 114,
    "g": 16,
    "b": 112
  },
  "hsl": {
    "h": 301.224,
    "s": 75.385,
    "l": 25.49
  },
  "oklch": {
    "l": 0.39354,
    "c": 0.16644,
    "h": 329.1
  },
  "luminance": 0.05118
}

Semantic roles & 50–950 ramp

primary

#721070

secondary

#34A937

accent

#F23A36

background

#FAF5F9

surface

#F3EAF2

border

#CDC6CC

text

#0F050E

muted

#7F797E

Preview Lab

Preview with #721070

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →