#720F6F#720F6F

#720F6F is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.2% C 0.166 H 329.6°. Best body text is #FFFFFF at 10.43:1 contrast (WCAG AA passes).

Color values

HEX	#720F6F
RGB	rgb(114, 15, 111)
HSL	hsl(302, 77%, 25%)
HSV	hsv(302, 87%, 45%)
CMYK	cmyk(0%, 86.8%, 2.6%, 55.3%)
CIE-LAB	lab(26.93, 50.85, -30.39)
CIE-LCH	lch(26.93, 59.24, 329.14°)
OKLab	oklab(39.23% 0.1436 -0.0842)
OKLCH	oklch(39.23% 0.166 329.6)
XYZ	xyz(9.9794, 5.0676, 15.4884)
Luminance	0.0507 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#720F6F #0F7212

analogous

#430F72 #720F6F #720F3E

triadic

#720F6F #6F720F #0F6F72

tetradic

#720F6F #72430F #0F7212 #0F3E72

square

#720F6F #72430F #0F7212 #0F3E72

split-complementary

#720F6F #3E720F #0F7243

monochromatic

#1B041A #3C083A #720F6F #A816A4 #DE1DD8

Accessibility & contrast

On white

10.43

#720F6F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.01

#720F6F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #720F6F

10.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##720F6F	#FFFFFF	#000000	##FFFFFF
##720F6F	1.00	10.43	2.01	10.43
#FFFFFF	10.43	1.00	21.00	1.00
#000000	2.01	21.00	1.00	21.00
##FFFFFF	10.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003771

Deuteranopia (green-blind)

#30446D

Tritanopia (blue-blind)

#762041

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #720f6f;
/* rgb */ color: rgb(114, 15, 111);
/* oklch */ color: oklch(39.2% 0.166 329.6);

Tailwind

colors: {
  custom: {
    50: '#9e5d99',
    500: '#720f6f',
    950: '#000000',
  },
}

SCSS

$custom: #720f6f;
$custom-light: #9e5d99;
$custom-dark: #000000;

JSON

{
  "hex": "#720f6f",
  "rgb": {
    "r": 114,
    "g": 15,
    "b": 111
  },
  "hsl": {
    "h": 301.818,
    "s": 76.744,
    "l": 25.294
  },
  "oklch": {
    "l": 0.39233,
    "c": 0.16645,
    "h": 329.6
  },
  "luminance": 0.05067
}

Semantic roles & 50–950 ramp

primary

#720F6F

secondary

#33AA37

accent

#F33A35

background

#FAF5F9

surface

#F3EAF2

border

#CDC6CC

text

#0F050E

muted

#7F797E

Preview Lab

Preview with #720F6F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →