#720F43#720F43

#720F43 is a dark, vivid pink. Relative luminance 0.043; OKLCH L 36.9% C 0.138 H 355.1°. Best body text is #FFFFFF at 11.26:1 contrast (WCAG AA passes).

Color values

HEX	#720F43
RGB	rgb(114, 15, 67)
HSL	hsl(328, 77%, 25%)
HSV	hsv(328, 87%, 45%)
CMYK	cmyk(0%, 86.8%, 41.2%, 55.3%)
CIE-LAB	lab(24.72, 44.73, -4.68)
CIE-LCH	lch(24.72, 44.98, 354.02°)
OKLab	oklab(36.93% 0.1378 -0.0118)
OKLCH	oklch(36.93% 0.138 355.1)
XYZ	xyz(8.1240, 4.3254, 5.7162)
Luminance	0.0432 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#720F43 #0F723E

analogous

#6F0F72 #720F43 #720F11

triadic

#720F43 #43720F #0F4372

tetradic

#720F43 #726F0F #0F723E #0F1172

square

#720F43 #726F0F #0F723E #0F1172

split-complementary

#720F43 #11720F #0F726F

monochromatic

#1B0410 #3C0823 #720F43 #A81663 #DE1D83

Accessibility & contrast

On white

11.26

#720F43 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.86

#720F43 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #720F43

11.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##720F43	#FFFFFF	#000000	##FFFFFF
##720F43	1.00	11.26	1.86	11.26
#FFFFFF	11.26	1.00	21.00	1.00
#000000	1.86	21.00	1.00	21.00
##FFFFFF	11.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#262F44

Deuteranopia (green-blind)

#414141

Tritanopia (blue-blind)

#7C0028

Achromatopsia (no color)

#3B3B3B

Design tokens & code

CSS

--color: #720f43;
/* rgb */ color: rgb(114, 15, 67);
/* oklch */ color: oklch(36.9% 0.138 355.1);

Tailwind

colors: {
  custom: {
    50: '#9f5b77',
    500: '#720f43',
    950: '#000000',
  },
}

SCSS

$custom: #720f43;
$custom-light: #9f5b77;
$custom-dark: #000000;

JSON

{
  "hex": "#720f43",
  "rgb": {
    "r": 114,
    "g": 15,
    "b": 67
  },
  "hsl": {
    "h": 328.485,
    "s": 76.744,
    "l": 25.294
  },
  "oklch": {
    "l": 0.36931,
    "c": 0.13826,
    "h": 355.1
  },
  "luminance": 0.04324
}

Semantic roles & 50–950 ramp

primary

#720F43

secondary

#33AA6B

accent

#F38F35

background

#FAF5F7

surface

#F4E9ED

border

#CEC5C8

text

#0F0408

muted

#7F797B

Preview Lab

Preview with #720F43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →