#720F10#720F10
#720F10 is a dark, vivid red. Relative luminance 0.040; OKLCH L 35.7% C 0.132 H 26.9°. Best body text is #FFFFFF at 11.72:1 contrast (WCAG AA passes).
Color values
| HEX | #720F10 |
|---|---|
| RGB | rgb(114, 15, 16) |
| HSL | hsl(359, 77%, 25%) |
| HSV | hsv(359, 87%, 45%) |
| CMYK | cmyk(0%, 86.8%, 86%, 55.3%) |
| CIE-LAB | lab(23.53, 41.21, 28.06) |
| CIE-LCH | lch(23.53, 49.86, 34.25°) |
| OKLab | oklab(35.67% 0.118 0.0597) |
| OKLCH | oklch(35.67% 0.132 26.9) |
| XYZ | xyz(7.2047, 3.9577, 0.8747) |
| Luminance | 0.0396 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 2.71
Blood
#770001
ΔE00 2.88
Rosewood
#65000B
ΔE00 3.48
Maroon
#800000
ΔE00 4.34
Dark Red
#840000
ΔE00 5.01
Crimson (survey)
#8C000F
ΔE00 5.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#720F10 #0F7271
analogous
#720F41 #720F10 #723F0F
triadic
#720F10 #10720F #0F1072
tetradic
#720F10 #41720F #0F7271 #3F0F72
square
#720F10 #41720F #0F7271 #3F0F72
split-complementary
#720F10 #0F723F #0F4172
monochromatic
#1B0404 #3C0808 #720F10 #A81618 #DE1D1F
Accessibility & contrast
On white
11.72
#720F10 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.79
#720F10 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #720F10
11.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##720F10 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##720F10 | 1.00 | 11.72 | 1.79 | 11.72 |
| #FFFFFF | 11.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.79 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#302A0E
Deuteranopia (green-blind)
#48400B
Tritanopia (blue-blind)
#7E0011
Achromatopsia (no color)
#383838
Design tokens & code
CSS
--color: #720f10; /* rgb */ color: rgb(114, 15, 16); /* oklch */ color: oklch(35.7% 0.132 26.9);
Tailwind
colors: {
custom: {
50: '#a35a4f',
500: '#720f10',
950: '#000000',
},
}SCSS
$custom: #720f10; $custom-light: #a35a4f; $custom-dark: #000000;
JSON
{
"hex": "#720f10",
"rgb": {
"r": 114,
"g": 15,
"b": 16
},
"hsl": {
"h": 359.394,
"s": 76.744,
"l": 25.294
},
"oklch": {
"l": 0.35673,
"c": 0.13224,
"h": 26.9
},
"luminance": 0.03956
}Semantic roles & 50–950 ramp
primary
#720F10
secondary
#33AAA9
accent
#F3F135
background
#FBF5F4
surface
#F5E9E7
border
#CFC5C3
text
#110402
muted
#807978