#720995#720995

#720995 is a dark, highly saturated purple. Relative luminance 0.059; OKLCH L 41.7% C 0.200 H 314.3°. Best body text is #FFFFFF at 9.60:1 contrast (WCAG AA passes).

Color values

HEX	#720995
RGB	rgb(114, 9, 149)
HSL	hsl(285, 89%, 31%)
HSV	hsv(285, 94%, 58%)
CMYK	cmyk(23.5%, 94%, 0%, 41.6%)
CIE-LAB	lab(29.27, 58.88, -50.51)
CIE-LCH	lch(29.27, 77.58, 319.38°)
OKLab	oklab(41.74% 0.1398 -0.1431)
OKLCH	oklch(41.74% 0.2 314.3)
XYZ	xyz(12.4610, 5.9432, 28.9187)
Luminance	0.0594 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#720995 #2C9509

analogous

#2C0995 #720995 #950972

triadic

#720995 #957209 #099572

tetradic

#720995 #952C09 #2C9509 #097295

square

#720995 #952C09 #2C9509 #097295

split-complementary

#720995 #729509 #09952C

monochromatic

#1A0222 #46065B #720995 #9E0CCF #BF26F2

Accessibility & contrast

On white

9.60

#720995 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.19

#720995 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #720995

9.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##720995	#FFFFFF	#000000	##FFFFFF
##720995	1.00	9.60	2.19	9.60
#FFFFFF	9.60	1.00	21.00	1.00
#000000	2.19	21.00	1.00	21.00
##FFFFFF	9.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004098

Deuteranopia (green-blind)

#004792

Tritanopia (blue-blind)

#6E3356

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #720995;
/* rgb */ color: rgb(114, 9, 149);
/* oklch */ color: oklch(41.7% 0.200 314.3);

Tailwind

colors: {
  custom: {
    50: '#a05eb5',
    500: '#720995',
    950: '#000000',
  },
}

SCSS

$custom: #720995;
$custom-light: #a05eb5;
$custom-dark: #000000;

JSON

{
  "hex": "#720995",
  "rgb": {
    "r": 114,
    "g": 9,
    "b": 149
  },
  "hsl": {
    "h": 285,
    "s": 88.608,
    "l": 30.98
  },
  "oklch": {
    "l": 0.41735,
    "c": 0.20005,
    "h": 314.3
  },
  "luminance": 0.05943
}

Semantic roles & 50–950 ramp

primary

#720995

secondary

#56CA2F

accent

#FF295E

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0511

muted

#7F7A80

Preview Lab

Preview with #720995

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →