#714D73#714D73

#714D73 is a mid, moderate purple. Relative luminance 0.101; OKLCH L 47.4% C 0.074 H 324.9°. Best body text is #FFFFFF at 6.97:1 contrast (WCAG AA passes).

Color values

HEX	#714D73
RGB	rgb(113, 77, 115)
HSL	hsl(297, 20%, 38%)
HSV	hsv(297, 33%, 45%)
CMYK	cmyk(1.7%, 33%, 0%, 54.9%)
CIE-LAB	lab(37.94, 22.15, -15.72)
CIE-LCH	lch(37.94, 27.16, 324.62°)
OKLab	oklab(47.38% 0.0607 -0.0427)
OKLCH	oklch(47.38% 0.074 324.9)
XYZ	xyz(12.5581, 10.0567, 17.4959)
Luminance	0.1006 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#714D73 #4F734D

analogous

#5E4D73 #714D73 #734D62

triadic

#714D73 #73714D #4D7371

tetradic

#714D73 #735E4D #4F734D #4D6273

square

#714D73 #735E4D #4F734D #4D6273

split-complementary

#714D73 #62734D #4D735E

monochromatic

#291C2A #4D344E #714D73 #956698 #AF8AB1

Accessibility & contrast

On white

6.97

#714D73 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#714D73 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #714D73

6.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##714D73	#FFFFFF	#000000	##FFFFFF
##714D73	1.00	6.97	3.01	6.97
#FFFFFF	6.97	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A5774

Deuteranopia (green-blind)

#535B72

Tritanopia (blue-blind)

#73515B

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #714d73;
/* rgb */ color: rgb(113, 77, 115);
/* oklch */ color: oklch(47.4% 0.074 324.9);

Tailwind

colors: {
  custom: {
    50: '#9a7f9b',
    500: '#714d73',
    950: '#000000',
  },
}

SCSS

$custom: #714d73;
$custom-light: #9a7f9b;
$custom-dark: #000000;

JSON

{
  "hex": "#714d73",
  "rgb": {
    "r": 113,
    "g": 77,
    "b": 115
  },
  "hsl": {
    "h": 296.842,
    "s": 19.792,
    "l": 37.647
  },
  "oklch": {
    "l": 0.47383,
    "c": 0.0742,
    "h": 324.9
  },
  "luminance": 0.10056
}

Semantic roles & 50–950 ramp

primary

#714D73

secondary

#809E7E

accent

#BC6B70

background

#F9F7F9

surface

#F2EEF2

border

#CCC9CC

text

#0E0A0E

muted

#7E7C7E

Preview Lab

Preview with #714D73

Body copy rendered with the generated semantic roles for this colour.

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