#714D4E#714D4E

#714D4E is a mid, muted red. Relative luminance 0.094; OKLCH L 46.0% C 0.049 H 17.3°. Best body text is #FFFFFF at 7.31:1 contrast (WCAG AA passes).

Color values

HEX	#714D4E
RGB	rgb(113, 77, 78)
HSL	hsl(358, 19%, 37%)
HSV	hsv(358, 32%, 44%)
CMYK	cmyk(0%, 31.9%, 31%, 55.7%)
CIE-LAB	lab(36.69, 15.38, 5.55)
CIE-LCH	lch(36.69, 16.35, 19.84°)
OKLab	oklab(46.01% 0.0468 0.0146)
OKLCH	oklch(46.01% 0.049 17.3)
XYZ	xyz(10.8394, 9.3692, 8.4438)
Luminance	0.0937 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#714D4E #4D7170

analogous

#714D60 #714D4E #715E4D

triadic

#714D4E #4E714D #4D4E71

tetradic

#714D4E #60714D #4D7170 #5E4D71

square

#714D4E #60714D #4D7170 #5E4D71

split-complementary

#714D4E #4D715E #4D6071

monochromatic

#281B1C #4D3435 #714D4E #956667 #AF898B

Accessibility & contrast

On white

7.31

#714D4E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.87

#714D4E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #714D4E

7.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##714D4E	#FFFFFF	#000000	##FFFFFF
##714D4E	1.00	7.31	2.87	7.31
#FFFFFF	7.31	1.00	21.00	1.00
#000000	2.87	21.00	1.00	21.00
##FFFFFF	7.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#54524E

Deuteranopia (green-blind)

#5C594D

Tritanopia (blue-blind)

#78494E

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #714d4e;
/* rgb */ color: rgb(113, 77, 78);
/* oklch */ color: oklch(46.0% 0.049 17.3);

Tailwind

colors: {
  custom: {
    50: '#9b7f7f',
    500: '#714d4e',
    950: '#000000',
  },
}

SCSS

$custom: #714d4e;
$custom-light: #9b7f7f;
$custom-dark: #000000;

JSON

{
  "hex": "#714d4e",
  "rgb": {
    "r": 113,
    "g": 77,
    "b": 78
  },
  "hsl": {
    "h": 358.333,
    "s": 18.947,
    "l": 37.255
  },
  "oklch": {
    "l": 0.46005,
    "c": 0.04899,
    "h": 17.3
  },
  "luminance": 0.09369
}

Semantic roles & 50–950 ramp

primary

#714D4E

secondary

#7E9C9B

accent

#BCB96C

background

#F9F7F7

surface

#F2EEEE

border

#CCC9C9

text

#0E0A0A

muted

#7E7C7C

Preview Lab

Preview with #714D4E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →