#714D43#714D43

#714D43 is a mid, muted red. Relative luminance 0.092; OKLCH L 45.7% C 0.052 H 36.2°. Best body text is #FFFFFF at 7.38:1 contrast (WCAG AA passes).

Color values

HEX	#714D43
RGB	rgb(113, 77, 67)
HSL	hsl(13, 26%, 35%)
HSV	hsv(13, 41%, 44%)
CMYK	cmyk(0%, 31.9%, 40.7%, 55.7%)
CIE-LAB	lab(36.41, 13.82, 12.05)
CIE-LCH	lch(36.41, 18.34, 41.08°)
OKLab	oklab(45.71% 0.0419 0.0306)
OKLCH	oklch(45.71% 0.052 36.2)
XYZ	xyz(10.4775, 9.2244, 6.5377)
Luminance	0.0922 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#714D43 #436771

analogous

#714350 #714D43 #716443

triadic

#714D43 #43714D #4D4371

tetradic

#714D43 #507143 #436771 #644371

square

#714D43 #507143 #436771 #644371

split-complementary

#714D43 #437164 #435071

monochromatic

#241915 #4B332C #714D43 #97675A #B2887D

Accessibility & contrast

On white

7.38

#714D43 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#714D43 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #714D43

7.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##714D43	#FFFFFF	#000000	##FFFFFF
##714D43	1.00	7.38	2.84	7.38
#FFFFFF	7.38	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555142

Deuteranopia (green-blind)

#5E5943

Tritanopia (blue-blind)

#79484A

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #714d43;
/* rgb */ color: rgb(113, 77, 67);
/* oklch */ color: oklch(45.7% 0.052 36.2);

Tailwind

colors: {
  custom: {
    50: '#9b7f77',
    500: '#714d43',
    950: '#000000',
  },
}

SCSS

$custom: #714d43;
$custom-light: #9b7f77;
$custom-dark: #000000;

JSON

{
  "hex": "#714d43",
  "rgb": {
    "r": 113,
    "g": 77,
    "b": 67
  },
  "hsl": {
    "h": 13.043,
    "s": 25.556,
    "l": 35.294
  },
  "oklch": {
    "l": 0.45705,
    "c": 0.05185,
    "h": 36.2
  },
  "luminance": 0.09224
}

Semantic roles & 50–950 ramp

primary

#714D43

secondary

#73949D

accent

#AEC266

background

#F9F7F7

surface

#F2EEED

border

#CCC9C8

text

#0E0A08

muted

#7E7C7B

Preview Lab

Preview with #714D43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →