#714D1D#714D1D
#714D1D is a mid, moderate orange. Relative luminance 0.089; OKLCH L 45.0% C 0.080 H 70.8°. Best body text is #FFFFFF at 7.55:1 contrast (WCAG AA passes).
Color values
| HEX | #714D1D |
|---|---|
| RGB | rgb(113, 77, 29) |
| HSL | hsl(34, 59%, 28%) |
| HSV | hsv(34, 74%, 44%) |
| CMYK | cmyk(0%, 31.9%, 74.3%, 55.7%) |
| CIE-LAB | lab(35.81, 10.24, 33.47) |
| CIE-LCH | lch(35.81, 35.00, 72.98°) |
| OKLab | oklab(45.04% 0.0262 0.0752) |
| OKLCH | oklch(45.04% 0.08 70.8) |
| XYZ | xyz(9.6864, 8.9080, 2.3714) |
| Luminance | 0.0891 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Medium Brown
#7F5112
ΔE00 4.11
Milk Chocolate
#7F4E1E
ΔE00 4.42
Mud Brown
#60460F
ΔE00 5.19
Shit Brown
#7B5804
ΔE00 6.94
Brown (survey)
#653700
ΔE00 7.38
Chocolate
#7B3F00
ΔE00 7.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#714D1D #1D4171
analogous
#71231D #714D1D #6B711D
triadic
#714D1D #1D714D #4D1D71
tetradic
#714D1D #1D7123 #1D4171 #711D6B
square
#714D1D #1D7123 #1D4171 #711D6B
split-complementary
#714D1D #1D6B71 #231D71
monochromatic
#181106 #402C11 #714D1D #A26E29 #CD8F3C
Accessibility & contrast
On white
7.55
#714D1D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.78
#714D1D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #714D1D
7.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##714D1D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##714D1D | 1.00 | 7.55 | 2.78 | 7.55 |
| #FFFFFF | 7.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.78 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#594F17
Deuteranopia (green-blind)
#62581E
Tritanopia (blue-blind)
#7B4443
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #714d1d; /* rgb */ color: rgb(113, 77, 29); /* oklch */ color: oklch(45.0% 0.080 70.8);
Tailwind
colors: {
custom: {
50: '#9e7e5c',
500: '#714d1d',
950: '#000000',
},
}SCSS
$custom: #714d1d; $custom-light: #9e7e5c; $custom-dark: #000000;
JSON
{
"hex": "#714d1d",
"rgb": {
"r": 113,
"g": 77,
"b": 29
},
"hsl": {
"h": 34.286,
"s": 59.155,
"l": 27.843
},
"oklch": {
"l": 0.45037,
"c": 0.07958,
"h": 70.8
},
"luminance": 0.08907
}Semantic roles & 50–950 ramp
primary
#714D1D
secondary
#446EA5
accent
#89E245
background
#FAF7F5
surface
#F3EEE9
border
#CDC9C5
text
#0F0A04
muted
#7F7C79